Janine Shalom
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Shalom was born in Didsbury, Manchester, to Ezra Shalom, a textile industry worker, and Queenie Shalom, a homemaker.[3] She attended Mrs Beattie's Primary School and later attended Withington Girls' School.[3] During her childhood, she regularly visited the Manchester Palace Theatre and Manchester Opera House with her family.[3]
After completing her education, Shalom pursued a medical secretarial course at Fielden Park College in Manchester.[3] She subsequently worked at Manchester University Medical School for several years.[3] In 1985, she applied for a secretarial position at the National Theatre in London after responding to a job advertisement, leading her to relocate to London within a week.[3]
At the National Theatre, Shalom became a member of the press team, working under artistic directors Peter Hall, Richard Eyre, and Trevor Nunn.[3] From 1996 to 2004, she served as the director of press and public relations at the Almeida Theatre, collaborating with artistic directors Jonathan Kent and Ian McDiarmid.[3]
In 2004, Shalom joined McDonald & Rutter to establish a theatre publicity department.[3] She continued in this role following the company's merger with Premier Comms in 2006.[3] Starting in 2017, she managed publicity for the Bridge Theatre, which was founded by Nicholas Hytner and Nick Starr.[3] Her work included promoting productions such as Young Marx, A Very Very Very Dark Matter, and Alan Bennett's Allelujah.[3]