Jaybird (company)
From Wikipedia, the free encyclopedia
 | |
| Company type | Subsidiary |
|---|---|
| Industry | Audio, Consumer electronics |
| Founded | 2006 |
| Founder | Judd Armstrong |
| Headquarters | Salt Lake City, Utah |
| Products | Headphones, wearable activity trackers |
| Owner | Logitech (2016–present) |
| Website | www |
Jaybird was a Utah-based consumer electronics company owned by Logitech. The company designs and manufactures headphones and wearable activity trackers.[1] The company is mainly known for its line of wireless Bluetooth sports headsets. Jaybird was founded in 2006 by Australian entrepreneur Judd Armstrong.[2]
Jaybird was founded by Australian entrepreneur Judd Armstrong in 2006.[2] Armstrong was disappointed with the performance of headphones available at the time, and wanted to create a product for himself that would be sweat-resistant and non-restrictive for physical activity.[3][4] Armstrong placed a few of his prototype products online for sale to recoup production cost.[2] After receiving positive feedback from the public, he founded JayBirdGear LLC in Salt Lake City, Utah in 2006.[5]
The company's first Bluetooth headset, the JB100 Freedom, was launched in late 2007.[6] In 2014, the company was listed for the first time amongst the 5 top-selling premium headphones along with Beats, Bose, Sennheiser, and Sony, according to market research company NPD Group.[7][8]
On April 12, 2016, Logitech acquired the company for $50 million.[9][10]
In August 2019, Jaybird released the first generation of Vista wireless Bluetooth earbuds. In June 2021, Jaybird released the next iteration, Vista 2.[11]
