KGBT-FM
Radio station in McAllen, Texas
From Wikipedia, the free encyclopedia
KGBT-FM (98.5 MHz) is an American radio station in McAllen, Texas, United States, owned by Latino Media Network, which offers a regional Mexican music format[2] The station has had a regional Mexican format since 1997. Its studios are located in McAllen, Texas, while its transmitter is located in La Feria, Texas.
| |
| Broadcast area | Rio Grande Valley |
|---|---|
| Frequency | 98.5 MHz |
| Branding | KGBT 98.5 La Preferida |
| Programming | |
| Format | Regional Mexican |
| Ownership | |
| Owner |
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| History | |
First air date | October 4, 1966 |
Former call signs | KQXX (1966–1997) |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 6662 |
| Class | C |
| ERP | 100,000 watts |
| HAAT | 304 meters (997 ft) |
Transmitter coordinates | 26.1492°N 97.8219°W |
| Links | |
Public license information | |
| Webcast | Listen live (via iHeartRadio) |
History
The 98.5 frequency went on the air October 4, 1966, as the Rio Broadcasting Company's KQXX (though the permit was known as KABG-FM before going on the air).[3] KQXX maintained studios in the Casa de Palmas Hotel in McAllen. One of the founders was Ed Gomez, a local radio and TV personality who went on to be elected a Hidalgo County judge. The station changed formats from country to Spanish.
In 1980, Bravo Broadcasting bought KQXX and increased its power to the present 100,000 watts. A new Rio Broadcasting Company acquired the station in 1990. Tichenor acquired the station in 1996 and rechristened it as KGBT-FM on January 20, 1997.
Latino Media Network purchased KGBT-FM from TelevisaUnivision in 2022 as part of a larger $60 million deal.[4] Under a local marketing agreement, it continued to be programmed by TelevisaUnivision's Uforia Audio Network until the spring of 2023.
