KMLK
Radio station in El Dorado, Arkansas, United States
From Wikipedia, the free encyclopedia
KMLK (98.7 FM, "The Heart and Soul") is an American radio station airing an urban contemporary format licensed to El Dorado, Arkansas. The station is owned by Noalmark Broadcasting Corporation.[3]
Broadcast areaEl Dorado, Arkansas
BrandingThe Heart and Soul
| |
| Broadcast area | El Dorado, Arkansas |
|---|---|
| Frequency | 98.7 MHz |
| Branding | The Heart and Soul |
| Programming | |
| Format | Urban contemporary |
| Affiliations | Premiere Networks |
| Ownership | |
| Owner | Noalmark Broadcasting Corporation |
| KAGL, KDMS, KELD, KELD-FM, KIXB, KLBQ, KMRX, KVMA, KVMZ | |
| History | |
First air date | December 23, 1963 |
Former call signs |
|
| Technical information[2] | |
Licensing authority | FCC |
| Facility ID | 84090 |
| Class | C3 |
| ERP | 14,000 watts |
| HAAT | 91 meters |
Transmitter coordinates | 33°12′30″N 92°41′16″W |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | mykmlk.com |
History
The station started life as KRIL, and aired a country format in the mid-1970s. When KRIL changed its call sign to KLBQ in 1979, the station dropped the format and flipped to a Top 40 music format under the branding "Q99". Due to major Top 40 competition in the market, the station evolved into a Hot AC format in the 1980s.[4] In the 2010s, the station flipped back to country. On July 13, 2017, both KMLK and KLBQ swapped call signs and frequencies.[5]
