Kuai Kuai
From Wikipedia, the free encyclopedia
 | |
| Company type | Privately held conglomerate |
|---|---|
| Industry | Snacks |
| Founded | 1956 |
| Headquarters | , |
Key people | Zhong Jiacun (President) |
| Website | www |
Kuai Kuai Co, Ltd. (Kuai Kuai) is a privately held Taiwanese food production company and is also the name of the puffed corn snacks it manufactures. Kuai Kuai products have been on sale since 1969 and the company officially changed its name to "Kuai Kuai" in 1974.[1]
From 1956 to 1967, Liao Jingang founded a pharmaceutical factory in Taipei, Taiwan, initially named "Nan Fang Hong Co., Ltd.," which later became "Dongda Pharmaceutical Co., Ltd." The company shifted its focus to manufacturing biscuits and snack foods in 1968, launching the "Kuai Kuai" series of products aimed at children.[2] Over the years, the company expanded its operations, establishing the Zhongli Factory in 1983. In 1989, Dongda United merged with Kuai Kuai Company, which then focused primarily on biscuits production. In 1993, the company expanded its market to China. In 2013, Liao Jingang died, and his son, Liao Minghui, took over as chairman. Internal strife within the family led to leadership changes in 2018 and 2019, with Sandi Group taking over control of the company. In 2021, Jian Jiafeng assumed the role of general manager.[3]