Kudi Maradzika

Acting and early work

Maradzika began her professional career as a stage and screen actor, performing in various productions in South Africa and Zimbabwe. Early in her career, she appeared in local stage productions such as Love at a Crossroads co-starring with Tongayi Chirisa, for which she won the 2006 National Arts Merit Awards for Outstanding Actress. She also starred in Tanyaradzwa and was nominated for Best Actress for the 2006 Africa Movie Academy Awards. She studied Film Media and Production at the University of Cape Town’s Hiddingh Campus (2006 to 2010), where she trained in screen production, journalism, and performance. She has worked as a film professional and development executive in South Africa since 2012, working as a freelance writer, producer and director for companies such as Quizzical Pictures, Okuhle Media and Black Brain.^[3][4]

Transition to producing and writing

After several years as a freelancer, Maradzika moved into content development and production. She worked as a senior producer for Paramount Network, working on content for MTV Base, Nickelodeon, as well as BET Africa and Comedy Central Africa, producing original African content for regional audiences, including series like Isono and SAFTA-winning Black Tax, and specials such as Mandela Day Project and Africa Day Benefit Concert. Whilst working at Paramount, she won a SAFTA for Africa's Biggest Brags for Best Youth Programme .^[5]

In 2021, she established Lincoln Green Media, a production company focused on creating African narratives for global audiences. Maradzika was later selected for Netflix and the Realness Institute’s Episodic Lab Africa, an initiative designed to develop and mentor African screenwriters and showrunners.^[2]

Bad Influencer and later projects

In 2025, Maradzika created, co-head-wrote, and executive-produced the Netflix crime drama series Bad Influencer, produced in collaboration with Gambit Films and Lincoln Green Media. The series follows a single mother drawn into the world of counterfeit luxury goods and digital influencer culture. It premiered globally on Netflix in October 2025 and received media coverage for its portrayal of social media and crime in South Africa.^[6]