Kvinner og Klær
Norwegian women's magazine
From Wikipedia, the free encyclopedia
Kvinner og Klær (KK, 'Women and Clothes'), is a Norwegian weekly women's magazine published in Oslo, Norway. It is the oldest and largest magazine for women in the country.[1]
| Editor | Gjyri Helén Werp |
|---|---|
| Former editors | Bente Engesland |
| Categories | Women's magazine |
| Frequency | Weekly |
| Founded | 1874 |
| Company | Aller Media |
| Country | Norway |
| Based in | Oslo |
| Language | Norwegian |
| Website | Official website |
History and profile
Kvinner og Klær was launched under the title of Nordisk Mønster-Tidende as a magazine concerning needlework patterns in 1874.[2] In 1940 it was renamed Kvinner og Klær and its profile was modified into a general interest women's magazine.[2] In 1970 its official title was changed to the abbreviation KK.[2]
The magazine, which is headquartered in Oslo,[3] is owned by Aller Media[4][5] and is published weekly.[6] The editor is Gjyri Helén Werp, who took over for Bente Engesland in 2008.[1]
The target group of the magazine is women in their 30s.[6][7] In 2003 KK was one of the best-selling two women's magazines in Norway with a circulation of 70,000 copies.[8] The 2010 circulation of the magazine was down to 48,604 copies.[2] Its circulation decreased to 44,017 copies in 2012.[9]