Lumene

Lumene was founded in 1970 by the Finnish pharmaceutical company Orion-yhtymä Oy as a cosmetics brand inspired by Nordic nature, with its name derived from Lake Lummenne in Central Finland. The brand became Finland’s market leader within just three years of its launch, and gained recognition for its use of Finnish natural ingredients such as Arctic berry oils and spring water.^[8][9]

Throughout the 1970s and 1980s, Lumene expanded its product range and began exporting to neighboring Sweden and later to other international markets. By the late 1990s, the brand had broadened its export footprint to include Russia, the Baltic countries, and the US, and was known for products leveraging native botanicals and wild berries.^[9][10]

In 2003, Orion divested its cosmetics business, selling Noiro Oy (which owned Lumene) to private equity investors led by CapMan, with later co-ownership by Langholm Capital LLP. The company was renamed Lumene Oy in 2005.^[11]

In September 2021, Nordic private equity firm Verdane became majority owner of Lumene. In December 2023, Lumene acquired the Swedish self-tanning and haircare brand Ida Warg Beauty, adding to its portfolio alongside the Cutrin professional haircare brand.^[12][13]

In February 2025, Swedish investment company Creades became a minority shareholder.^[4]

Official website

60°11′11″N 24°35′53″E / 60.18639°N 24.59806°E / 60.18639; 24.59806

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