MYRA School of Business
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Other name
MYRA, MSBTypePrivate Business School (Autonomous)
Established2012
FounderKantharaj Urs
 MYRA School of Business | |
Other name | MYRA, MSB |
|---|---|
| Type | Private Business School (Autonomous) |
| Established | 2012 |
| Founder | Kantharaj Urs |
Parent institution | Mysore Royal Academy |
Academic affiliation | AICTE |
| Chairman | Dr. Ramasastry Ambarish |
| Dean | Dr. Ramasastry Ambarish |
| Postgraduates | PGDM |
Other students | Executive Education |
| Address | Yelwal Post , Mysore , Karnataka , 571130 , India |
| Campus | Urban, 10 acres |
| Mascot | Phoenix |
| Website | www |
 | |
The MYRA School of Business is a business school established in 2012 in Mysore under the aegis of the Mysore Royal Academy (MYRA). The school and its campus were inaugurated on November 4, 2012.[1]
- Post Graduate Diploma in Management (PGDM)[2] (Two-year AICTE-approved MBA equivalent)
- Management Development Programs / Executive Education Programs
Flagship Program
PGDM (Post Graduate Diploma in Management)[3] has
- Foundations of Marketing
- Financial Accounting
- Fundamentals of Organizational Behavior
- Quantitative Business Analysis
- Fundamentals of Economics
- Innovation and Design Thinking
- Managerial Accounting
- Computing and IT Essentials (CITE)
- Case-based Method of Problem Solving
- MS Office Tools (Advanced Excel)
- Business Communications
- Fundamentals of Finance
- E-Commerce
- Business Research Methods
- Generative AI for Business
- Visual Analytics 1 (Power BI)
- Digital Marketing
- Management of Cyber and Digital Risk
- Visual Analytics 2 (Tableau)
- Fundamentals of Entrepreneurship & Small Business Management
- Operations Management
- Ethics, Governance & Sustainability
- Diversity and Inclusion
- Basic Career Services
- Fintech Workshop as core courses
PGDM Students study Core Courses, Elective Courses, Career Services Courses, take up internship after 1st year and do a Capstone Project in 2nd year to meet the AICTE requirement of 102 credits.
Partner Schools
Partner Schools:
- Católica Lisbon School of Business & Economics (CLSBE), Portugal - PGDM Global Exchange Partner[4]
- Julius-Maximilians-Universität, Würzburg, Germany - PGDM Global Exchange Partner[5]
Centres of Excellence
MYRA has set up Centres of Excellence:
- Center of Excellence for Entrepreneurship and Family Business (https://pratyagrafoundation.org/)
- Cyber security Center of Excellence (https://cyberversefoundation.org/)