M JO

M JO is a Taiwanese fashion brand established by singer and actor Jiro Wang on 14 February 2010,^[1] in collaboration with Dong Cheng Wei members Shu and Deng. The label's slogan is "Enjoy Love, Life, and Peace." Wang graduated from Fu Shin Trade and Arts College (Taiwan) with a degree in Advertising Design. He is personally involved^[2] with designing the caps, clothing, and accessories, which are characterized by bold, vibrant, and colorful designs.^[3]

In 2014, M JO's creator and designer Jiro Wang designed an exhibit for World Trade Centre (Hong Kong), in line with the 2014 FIFA World Cup and to celebrate the label's upcoming 5th anniversary,^[4] where Wang's artwork, M JO products, and the label's iconic JO robot went on display from 30 May to 17 July 2014.^[5] Wang focused on elements of fantasy and science fiction and influenced the exhibit's conceptual design, which feature oversized gear wheels, planetary motions, and spaceships, amidst a cosmic backdrop. Street fashion was also a crucial thematic element.^[6][7]

M JO has collaborated with several fashion brands, including the U.S.-based New Era Cap Company, South Korean fashion label Dolly & Molly, Japanese fashion brand Shine.^[8] M JO has partnered with other Taiwanese celebrity fashion lines, including those belonging to Darren Chiu and Calvin Chen who is a member of Wang's boy band Fahrenheit.^[9]

In November 2014, Wang was invited to design a series of virtual stickers/large-sized emoji for Line (application), making him the first Taiwanese celebrity to design purchasable stickers for the application. He used the fashion line M JO's iconic JO robot as the theme to design the "M JO - JO Robot" series of 40 virtual stickers, which was released in Line's sticker store on 24 April 2015.^[10] The stickers were hand-drawn before transforming into computer graphics, they also incorporated popular contemporary Mandarin and Taiwanese dialect neologisms.^[11][12]