Madrid Fashion Film Festival
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| Location | Madrid, Spain |
|---|---|
| Established | 2013 |
Madrid Fashion Film Festival (MadridFFF) was the first annual fashion film festival held in Madrid, Spain, which showcases films related to the world of fashion. The festival was held at Palacio de Comunicaciones Cibeles.[1] It was created in 2013, to showcase annual fashion films made by both professionals and new creators within the fashion industry.[2]
Madrid Fashion Film Festival was founded in 2013.[3] The festival exhibits fashion films as well as a conference focusing on filmmaking in fashion marketing. To conference focuses on the meaning of fashion films and their place as a film genre. The first edition took place in Cineteca Matadero Madrid from October 28 to November 3, 2013, and it is now hosted in Palacio Cibeles.[4]
Awards & Categories
There are two categories in MadridFFF. The first is for professionals from the fashion industry and the second is for new creators in fashion, design, audiovisual, advertising, and marketing students. An out-of-competition program includes fashion film and documentary screenings. During the first edition the documentary, "Elio Berhanyer, maestro del dise,ño" (Elio Berhanyer: master of design, 2013)[5] was shown. In the second edition, MadridFFF held the national premiere of the documentary "Advanced Style" (2014).[6][7]
Professional Awards
There is a section open to professionals from the fashion design, audiovisual, communications, and advertising worlds. This section is divided into merit categories. In the second edition, with the collaboration from Editorial Group Condé Nast,[8] another category was created, for the best director of fashion films for a brand.
- Best Fashion Film.
- Jury’s Award to the best fashion film produced in Spain..
- Best Photography.
- Best Art Direction.
- Best Performance.
- Best Branded fashion film by Condé Nast.
New Talent Awards
Another section is open to new talents and students. A second award was added to this category during the second edition with the H&M sponsorship through which H&M and MadridFFF launched a competition to choose and produce the best creative concept for H&M.[9]
- Best Fashion Film by New Talent.
- H&M Award for Best Creative Concept by New Talent.