Magicpin
Indian hyperlocal e-commerce and discovery platform
From Wikipedia, the free encyclopedia
magicpin is an Indian hyperlocal e-commerce and discovery platform founded in 2015 and headquartered in Gurugram, Haryana.[2][3][4] In 2024, magicpin launched a 15-minute food delivery service and expanded its logistics operations under the brand MagicFleet.[5][6][7][8]
| Type | Private |
|---|---|
| Industry | E-commerce |
| Founded | 2015 |
| Founders | Anshoo Sharma, Brij Bhushan |
| Headquarters | Gurugram, Haryana, India |
Number of locations | 275,000+ stores[1] |
Area served | India |
Key people | Anshoo Sharma (Co-founder and CEO) |
| Divisions | magicNOW, magicOrder |
| Website | magicpin |
History
The company initially focused on cashback and rewards for purchases made at local stores, restaurants, and shopping outlets. After it expanded into online food delivery, logistics and quick-commerce related services.[9][10] In 2017, magicpin raised US$7 million in Series B funding from Lightspeed Venture Partners.[11] The company later received investment from Zomato[12] In 2024, magicpin launched a 15-minute food delivery service and expanded its logistics operations through its delivery network called MagicFleet.[13][14]