Manhattan Mini Storage
Self storage company in New York City, United States
From Wikipedia, the free encyclopedia
Manhattan Mini Storage, a division of StorageMart, is a Manhattan-based self storage company operating in New York City. As of January 2026, it had 51 locations.[1]
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| Company type | Subsidiary |
|---|---|
| Industry | Self storage |
| Founded | March 1987 in New York City, United States |
| Founders | Jerry Gottesman |
Number of locations | 51 (January 2026)[1] |
Area served | New York City |
| Services | Self storage |
| Parent | StorageMart |
| Website | www |
History
The company was founded in 1978 by Jerry Gottesman (1930-2017), who had founded Edison Properties.[2]
In December 2021, the company was acquired by StorageMart for $3 billion. At that time, the company had 3.1 million square feet of storage space in 18 properties.[3][4]
In January 2026, the company acquired a portfolio of 15 locations containing 1.3 million net rentable square feet in 25,498 storage units from affiliates of The Carlyle Group for $1.03 billion.[1]
Advertising campaigns
The company has run billboard advertisements that have been described as "playful and provocative".[5]
Taglines have included:
- "Your closet's scarier than Bush's agenda" (2007)[5]
- "Your closet space is shrinking as fast as her right to choose" (2007)[6]
- "Your closet's so narrow it makes Cheney look liberal" (2007)[6]
- "Your closet's so shallow it makes Paris Hilton look deep" (2007) - included a picture of chihuahua wearing pearls and the words , attracted a cease and desist letter from Hilton's lawyer[7]
- "Michele Bachmann says God told her to run for President. How come God never talks to smart people anymore?" (2011)[8]
- "Remember if you leave the city, you'll have to live in America" (2011)[9]
- "Why leave a city that has six professional sports teams, and also the Mets?" (2011)[10]
- "If you don't like gay marriage, don't get gay married" (2011) (released prior to the passage of the Marriage Equality Act in New York State).[11][12]
- "Don't trust the cloud" (2014)[13]
- "I Like My Wife and Kids, But I Love My Storage Locker" (2015) which featured "a transgender woman, or male drag queen, [posing] by a vanity with furs and wigs surrounding"[14]
- "Safe, secure, protected, with minimal charges just like Prince Andrew" (2022) - in relation to Andrew Mountbatten-Windsor's connections with Jeffrey Epstein.[15]
- "Store old things here, not the white house" (August 2024, ahead of the 2024 United States presidential election)[16]