Mariló (magazine)
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Mariló was a women's magazine and comic book published in Spain between 1950 and 1959 by Editorial Valenciana.[1]
It formed part of the female comics tradition in Spain, aimed at a young female audience and typically featuring romantic and domestic stories, often serialized. Mariló was published on a biweekly basis and is one of several titles produced by Editorial Valenciana during the postwar boom of gender-targeted magazines in Spain.[2]
Editorial Valenciana released the first issue of Mariló in 1950, following in the footsteps of Florita (1949), published by Ediciones Cliper.[3][4]
However, Mariló introduced several key differences:
- It featured humorous content by in-house artists such as Alamar, Karpa, Palop, Sabates, and Serafín.[5]
- It had a less pedagogical tone.[6]
- It was oriented toward lower and middle-class readers, rather than upper-class audiences.[7]
- It had a biweekly frequency, instead of weekly publication.[8]
Although its format varied,[9] the magazine included the following comic series:
| Debut year | Issue(s) | Title | Scriptwriter | Artist | Notes |
|---|---|---|---|---|---|
| 1950 | — | Linda y Bing | M. Fuentes, Tortajada | José Luis[10] | New |
| 1952 | 45 onwards | Mariló | José Grau | José Grau | — |
| 195? | — | Ondina | José Grau | José Grau | Adventure story |
| 195? | — | Rudy Pecas | José Grau | José Grau | — |
| 195? | 111–117 | Albertina | José Grau | José Grau | — |
| 1952 | — | Jimi y Puck | José Luis[10] | José Luis | — |
| 195? | — | Marisa | Prieto Coronado | Prieto Coronado | — |
| 1954 | — | Linda y Bing | Vicente Tortajada | José Lanzón[11] | New |
| 1954 | — | Matilde, niña revoltosa | Pedro Alférez[12] | Pedro Alférez | — |
| 1954 | — | Anita, secretaria perfecta | Pedro Alférez[12] | Pedro Alférez | — |
| 1954 | — | Los gemelos Dolly | Pedro Alférez[12] | Pedro Alférez | — |
| 1957 | — | Cosas del internado | Vicente Tortajada | José Lanzón[11] | New |
By around 1958, the magazine began including film stills from movies.[13]
Legacy and influence
Mariló was the first comic book aimed at girls to feature comic strips created by in-house artists from its own publisher, anticipating later magazines from Editorial Bruguera such as Sissi, Mundo Juvenil, and Lily.[14]