Marlboro Music
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| Marlboro Music | |
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| Parent company | IDE – International Design & Entertainment GmbH |
| Founded | 1986 |
| Founder | Philip Morris GmbH |
| Status | Defunct (2000) |
| Genre | Various |
| Country of origin | Germany |
| Location | Munich |
Marlboro Music was a German record label based in Munich and active from 1986 to 2000. Operated under IDE – International Design & Entertainment GmbH (a Philip Morris Germany initiative), the imprint issued rock, club/dub, trip-hop, and later euro-dance releases. The label is unrelated to the U.S. Marlboro Music Festival.[1][2]
Marlboro Music was formed in 1986 as part of IDE’s brand-extension projects, which included retail/design and travel ventures. The label was part of Philip Morris's broader strategy to associate the Marlboro brand with youth culture and music.[3] In the early 1990s, the label broadened from German rock/pop into UK-leaning club sounds, dub, and trip-hop. From the mid-1990s, it licensed and promoted several Mo' Wax releases for the German market and later shifted toward euro-dance and trance before ceasing operations around 2000.[4][5][6]
Artists (selection)
Selected discography
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