Maser Group
Electronics manufacturing company in Africa
From Wikipedia, the free encyclopedia
Maser Group is an electronics manufacturing company founded in 2014 by Prateek Suri. Headquartered in UAE, the company operates in Africa.[2]
| Company type | Private |
|---|---|
| Industry | electronics company |
| Founded | 2014 |
| Founder | Prateek Suri |
| Revenue | ~US$1 billion (2024)[1] |
| Subsidiaries | Maser Electronics, MDR Investments, Maser Foundation |
| Website | www |
History
Maser Group was first established when Suri was in India. Following the high demands of home electronics in Africa and Middle East, the company moved to UAE. As of 2024[update], Maser Group has recorded annual revenues of around 1 billion dollars. In 2025, it was recognized as one of Africa's unicorn startups.[3][4][5] The same year, the company had a public business deal with SCG Asia.[6] In a 2021 market survey by Daily News for dominating brands in Africa and their market share, Maser Group has 74 percent, Chinese Hisense had 10 percent, TCL has 8 percent, Xiaomi has 6 percent, and Haier has 2 percent.[7]
In 2025, Maser Group acquired 1,800 acres of land in Africa to expand its artificial intelligence data centre operations. Around the same period, investment plans valued at about $1.6 billion in AI and farmland projects in Africa were announced, with Maser Group identified among the firms involved.[8][9]