Maui Wowie

On September 5, 2025, a TikTok user posted a video of himself hanging from a crosswalk sign while lip-syncing lyrics from the song's chorus: "Goin' back to Honolulu just to get that / That Maui Wowie, that Maui Wowie". The clip ignited a trend of people singing these lyrics as they are dangling from street signs, traffic lights, and infrastructure. The song significantly increased in streaming as a result, and entered Spotify's daily songs chart at number 98 and the Viral 50 in October.^[1][2][3] Kid Cudi showed appreciation and also participated in the trend, with a video of himself hanging from a traffic light.^[4] The challenge has led to warnings about the dangers of this activity from TikTok authorities^[2] and the Land Transport Authority of Singapore, the latter stating "Fun's fun, but our road infrastructure isn't a playground. It helps facilitate travel and keeps everyone safe. Please don't use them as props for social media. Let's keep our roads safe." ^[3] On November 2025, Darren Espanto made a cover of it.^[5]