Meovv
South Korean girl group
From Wikipedia, the free encyclopedia
Meovv (pronounced "Meow"; Korean: 미야오; RR: Miyao, stylized in all caps) is a South Korean girl group formed and managed by The Black Label. The group consists of five members: Sooin, Gawon, Anna, Narin, and Ella. They debuted on September 6, 2024, with the release of their digital single "Meow".
Name
History
Pre-debut activities and formation
Most members of Meovv held experience in entertainment, modeling, music, and dance, prior to their acceptance into The Black Label. American model Ella Gross entered the industry at age two and has been featured on several fashion campaigns such as Zara, H&M, and GAP.[4][5] Gawon was a former YG Entertainment trainee and a former model who starred in Adidas ads.[6][7] Japanese member Anna started her career as a child model and was an exclusive model for Seventeen Japan from October 2019 to December 2021.[7]
In March 2024, the agency announced its plans to launch a new girl group in the first half of 2024.[8] In March, it was revealed that The Black Label applied for the trademark "Méovv" across multiple categories, suggesting its potential use for their new girl group.[6]
2024–present: Introduction and debut

On August 16, 2024, The Black Label launched official social media accounts and posted animated teasers for their first girl group.[9] These teasers also featured a large black cover being taken off a building, revealing five giant black cats sitting atop, hinting at the groups potential number of members.[9][10] On August 19, The Black Label released a special teaser on Twitter, announcing that the agency would release content on August 21.[11] That same day, The Black Label posted a video about Ella Gross on their official YouTube channel, making her the first member of Meovv to be revealed.[12] Gawon was revealed on August 23,[13] followed by Sooin,[14] Anna,[15] and Narin,[16] each after two days intervals. Thereafter, The Black Label announced that Meovv had signed a partnership contract with Capitol Records ahead of their debut.[17]
A video trailer and announcement posters featuring all five members were released on September 4, 2024, alongside the announcement of the release of the group's debut digital single, "Meow".[18] On September 6, the single was released alongside its music video.[19] The group's second single, "Toxic", was released on November 18.[20]
Meovv's first EP, My Eyes Open VVide, was announced on April 14, 2025.[21] A track from the EP, "Hands Up", was pre-released on April 28,[21] and gave the group their first music broadcast trophy since debut on M Countdown on May 8,[22] while the EP's lead single, "Drop Top", was released alongside the EP on May 12.[23] The group released their first Japanese single, "Me Me Me", on July 29, which also serves as a promotional track for the Japanese cosmetics brand Kao.[24] In September, it was reported that Meovv will be releasing new music the following month.[25] They then released the digital single "Burning Up" on October 14.[26]
Endorsements
In February 2025, Meovv was selected as brand ambassador of the beauty brand L'Oréal Paris.[27] On July 29, the group was introduced as brand ambassador for Kao Corporation's new hair care product "MEMEME", which was launched on that date with the release of the song of the same name and announced as the group's first Japanese single under Universal Music Japan.[24]
Members
Discography
Extended plays
| Title | Details | Peak chart positions | Sales | Certifications | |||
|---|---|---|---|---|---|---|---|
| KOR [28] |
JPN [29] |
US Sales [30] |
US World [31] | ||||
| My Eyes Open VVide |
|
4 | 50 | 10 | 4 | ||
Singles
Korean singles
| Title | Year | Peak chart positions | Album | ||||||
|---|---|---|---|---|---|---|---|---|---|
| KOR [35] |
JPN Heat. [36] |
MLY Intl. [37] |
NZ Hot [38] |
SGP [39] |
US World [40] |
WW Excl. US [41] | |||
| "Meow" | 2024 | 30 | 4 | 17 | 20 | —[a] | 10 | 120 | My Eyes Open VVide |
| "Toxic" | 190 | — | — | — | — | — | — | ||
| "Body"[b] | —[c] | — | — | — | — | — | — | ||
| "Hands Up" | 2025 | 12 | 1 | 10 | 38 | 19 | 9 | 119 | |
| "Drop Top" | 95 | — | — | — | — | — | — | ||
| "Burning Up" | 57 | — | — | 37 | —[d] | 5 | — | Non-album single | |
| "—" denotes a recording that did not chart or was not released in that territory. | |||||||||
Japanese singles
| Title | Year | Album |
|---|---|---|
| "Me Me Me" | 2025 | Non-album single |
Other charted songs
Videography
Music videos
Other videos
| Title | Year | Director(s) | Ref. |
|---|---|---|---|
| "Body" (Performance Video) | 2024 | Roh Sangyoon | [52] |
Filmography
Live performances
Music festivals
| Event | Date | City | Country | Venue | Performed song(s) | Ref. |
|---|---|---|---|---|---|---|
| Superpop Korea | May 17, 2025 | Goyang | South Korea | KINTEX |
|
[55] |
| SBS Gayo Daejeon Summer | July 26, 2025 | KINTEX 1 | "Hands Up" | [56] | ||
| KCON LA 2025 | August 2, 2025 | Los Angeles | United States | LA Convention Center |
|
[57] |
| August 3, 2025 | Crypto.com Arena |
| ||||
| Incheon Airport Sky Festival 2025 | November 8, 2025 | Incheon | South Korea | Inspire Arena |
|
[58] |
| SBS Gayo Daejeon 2025 | December 25, 2025 |
|
[59] |
Awards shows
| Event | Dates | Venue | City | Country | Performed song(s) | Ref. |
|---|---|---|---|---|---|---|
| 2024 MAMA Awards | November 23, 2024 | Kyocera Dome Osaka | Osaka | Japan |
|
[60] |
| 8th The Fact Music Awards | September 20, 2025 | Macao Outdoor Performance Venue | Macau | China |
|
[61] |
| TikTok Awards Korea | October 25, 2025 | Korea University's Hwajeong Gymnasium | Seoul | South Korea |
|
[62] |
| 2025 Korea Grand Music Awards | November 14, 2025 | Inspire Arena | Incheon |
|
[63] | |
| 2025 MAMA Awards | November 28, 2025 | Kai Tak Stadium | Hong Kong | China |
|
[64] |
| 10th Asia Artist Awards | December 6, 2025 | Kaohsiung National Stadium | Kaohsiung | Taiwan |
|
[65] |
Other live performances
| Event | Date | City | Country | Performed song(s) | Ref. |
|---|---|---|---|---|---|
| The Light Year Tour | February 1, 2025 | Incheon | South Korea |
|
[66] |
| February 2, 2025 | |||||
| 41st Mynavi Tokyo Girls Collection 2025 A/W | September 6, 2025 | Saitama | Japan | [67] |
Awards and nominations
| Award ceremony | Year | Category | Nominee / Work | Result | Ref. |
|---|---|---|---|---|---|
| Asia Artist Awards | 2025 | Best Music Video | "Hands Up" | Won | [68] |
| Best Musician – Group | Meovv | Won | |||
| D Awards | 2025 | Best Girl Group Popularity Award | Nominated | [69] | |
| The Fact Music Awards | 2025 | Global Hot-Trend Award | Won | [70] | |
| Hanteo Music Awards | 2025 | Emerging Artist | Nominated | [71] | |
| Global Artist – Africa | Nominated | [72] | |||
| Global Artist – Asia | Nominated | ||||
| Global Artist – Europe | Nominated | ||||
| Global Artist – North America | Nominated | ||||
| Global Artist – Oceania | Nominated | ||||
| Global Artist – South America | Nominated | ||||
| Rookie of the Year – Female | Nominated | [71] | |||
| WhosFandom Award – Female | Nominated | [73] | |||
| iHeartRadio Music Awards | 2026 | Best New Artist (K-pop) | Pending | [74] | |
| Korea Grand Music Awards | 2025 | IS Rookie | Won | [75] | |
| MAMA Awards | 2024 | Artist of the Year | Nominated | [76] | |
| Best New Female Artist | Nominated | ||||
| Fans' Choice Top 10 – Female | Nominated | ||||
| Favorite Rising Artist | Won | ||||
| 2025 | Fans' Choice Top 10 – Female | Nominated | [77] | ||
| Song of the Year | "Drop Top" | Nominated | |||
| Melon Music Awards | 2024 | Best New Artist | Meovv | Nominated | [78] |
| 2025 | Top 10 Artist | Nominated | [79] | ||
| Berriz Global Fans' Choice | Nominated | [80] | |||
| Seoul Music Awards | 2025 | Rookie of the Year | Nominated | [81] | |
| Main Prize (Bonsang) | Nominated | ||||
| Popularity Award | Nominated | ||||
| K-Wave Special Award | Nominated | ||||
| K-pop World Choice – Group | Nominated | ||||
| TikTok Awards Korea | 2025 | Impact Award | Won | [82] |