Mercurius Aulicus
Royalist newspaper in English Civil War
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Mercurius Aulicus was one of the "most important early newspapers"[1] in England, famous during the English Civil War for its role in Royalist propaganda.

Creation
The Mercurius Aulicus newspaper originated during the English Civil War from a suggestion by George Digby, a key advisor to King Charles I, that the Royalist faction needed a method for promoting their views in Parliament-held London.[2] As a result, the publication was established in January 1643 - it is variously termed either a newspaper or a newsbook - the latter being an alternative term for this form of weekly news publication in a quarto format.[3]

John Birkenhead, a Fellow of All Souls College in Oxford, was appointed editor of the newspaper, receiving updates on events around the country from Digby's contacts,[4] although his colleague Peter Heylin appears to have done much of the practical editing himself.[5] The Mercurius Aulicus was printed in Oxford, which was at this time during the war the Royalist capital, for a penny a copy, then smuggled into London where it was sold on by local women, often at heavily inflated prices.[6] It was also reprinted on occasion - albeit not necessarily accurately - by local sympathisers in London itself.[7] When logistics made it impossible to print a copy for several weeks, Birkenhead would resort to including gaps in page numbers and issues to give the impression that the reader had merely missed a specific copy that had no doubt been delivered elsewhere across the country satisfactorily.[8]
Impact on the industry
The Mercurius Aulicus has been considered one of the "most important early newspapers"[9] in England. The newspaper revolutionised the industry in England, initiating the idea of popular journalism as a political tool for dividing and mobilising popular opinion.[10] Prior to the Mercurius, newspapers had purported to portray facts, avoiding commentary on current events[11] - by contrast, the Mercurius represented the Laudian, or more extreme, end of Royalist opinion, openly smearing and mocking its opponents in a way that was quite novel for the period.[12]