Mo Bounce
2017 single by Iggy Azalea
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"Mo Bounce" is a song recorded by Australian rapper Iggy Azalea. It was released on 23 March 2017 and it debuted on Zane Lowe's Beats 1 radio show.[4][5] It was produced by The Stereotypes and Far East Movement.[6]
| "Mo Bounce" | ||||
|---|---|---|---|---|
| ||||
| Single by Iggy Azalea | ||||
| Released | 23 March 2017 | |||
| Recorded | 2016 | |||
| Genre | ||||
| Length | 3:42 | |||
| Label | Def Jam | |||
| Songwriters | ||||
| Producers | ||||
| Iggy Azalea singles chronology | ||||
| ||||
| Music video | ||||
| "Mo Bounce" on YouTube | ||||
The song was teased from the beginning of March with various pictures posted on her social networks, some of them being GIFs.[7][8][9] The song was originally released as a second single from her then-forthcoming second studio album, then titled Digital Distortion, before being shelved and the album scrapped.[10]
Critical reception
Billboard commented that "the upbeat tempo and the fun and loud lyrics mirror the happier-sounding track and perhaps her [Iggy's] life right now."[12] Claire Lobenfeld from Fact gave a negative review, calling the song "a blog house revival nightmare."[13] According to Hardeep Phull from New York Post, the song is "the best thing the 26-year-old has released since her glory days of 2014" and "ultra-catchy", also pointing out "it's the strong comeback she desperately needs."[14] "Mo Bounce" was among the Stereotype's recognized body of work that secured their Producer of the Year, Non-Classical nomination at the 60th Annual Grammy Awards.[15][16] Time magazine ranked it as the fifth worst song of 2017, saying "the repetitive 'bounce, bounce, bounce' chorus was a respite" from Azalea's lyrics.[17]
Music video
The music video was shot in Hong Kong by director Lil Internet in late February.[6] On 20 March 2017, Vevo announced the video would also be premiering on 24 March.[18] On March 21, Iggy Azalea posted a series of GIFs on her Twitter profile from the music video as she partnered with Giphy to release a promotional set.[9] There are multiple instances where young women are twerking, as well as Iggy doing so.[19] On March 22, Vevo released a 20-second video promoting Iggy Azalea's single.[20]
The official music video was released on 24 March 2017 on Vevo.[21][22][23][24][25][26]
The music video was immediately broadcast after 10.30 p.m in France following sexual content, erotic images and raunchy scenes, with a warning Not advised to kids under 12 years old or ...16 years old (in French : déconseillé aux moins de 12 ans ou moins de 16 ans) on most of music channels.
In June 2018, the music video received 60 million views on YouTube.[citation needed]
Track listing
Charts
| Chart (2017) | Peak position |
|---|---|
| Australia (ARIA)[30] | 63 |
| Australia Urban (ARIA)[31] | 8 |
| Canada Hot 100 (Billboard)[32] | 87 |
| France Downloads (SNEP)[33] | 136 |
| Germany (Deutsche Black Charts)[34] | 13 |
| New Zealand Heatseekers (RMNZ)[35] | 10 |
| Scotland Singles (OCC)[36] | 47 |
| UK Singles Downloads (OCC)[37] | 53 |
| US Bubbling Under Hot 100 (Billboard)[38] | 17 |
| US Bubbling Under R&B/Hip-Hop Singles (Billboard)[39] | 2 |
| US Dance Club Songs (Billboard)[40] | 21 |
Certifications
| Region | Certification | Certified units/sales |
|---|---|---|
| Brazil (Pro-Música Brasil)[41] | Gold | 30,000‡ |
|
‡ Sales+streaming figures based on certification alone. | ||
Release history
| Country | Date | Format | Label | Ref. |
|---|---|---|---|---|
| Worldwide | 23 March 2017 | Digital download | Def Jam | [5] |
| United States | 4 April 2017 | Rhythmic contemporary | [42] | |
| 11 April 2017 | Contemporary hit radio | [43] | ||
| Urban contemporary | [44] |