Neoserica lutulosa

Adults reach a length of about 7–10 mm. They are reddish-brown and shiny. The frons has individual setae between fine punctures, which become more scattered towards the vertex. The pronotum is almost straight at the sides, the anterior margin projecting forward in the middle, the posterior angles angular, rather coarsely punctate. The scutellum is short. The elytra are punctate in the striae (almost in rows), the punctures are coarse. The intervals however, are smooth and sparsely punctate.^[3]