New York Smash was established in 2009.[2] The magazine is published eight times annually.[2][3][4] The magazine covers society events, travel, arts and culture, fashion, shopping, dining, entertainment and real estate,[5] in addition to celebrity interviews and cover stars.[6][7][8][9] It is part of Churchill & Ives Media Brand.[10]
The magazine is said to have a print circulation of 10,000.[11]
The company launched a sister publication called Hamptons Smash, focusing primarily on Hamptons living, in the summer of 2011.[4][12] The magazine is also published eight times annually.[4]
In May 2012, the magazine announced that it would be expanding to additional cities, such as Boston, Los Angeles and Miami.[13]