On Air (streaming service)

On Air launched during 2019,^[10] with an aim to bring accessible live streaming and distribution capabilities to artists, labels and rights holders.^[11]

The company launched its first version of the platform in 2020 with a range of genres including rap, soul, and classical,^[12] working with artists such as Skepta and Arlo Parks.^[13]

In July 2021, the company streamed Reggae Recipe, a live version of a Capital XTRA radio show focused on dancehall, afrobeats, and reggae.^[14] In September of that year, On Air's Synchron Stage Orchestra classical shows were recognised by Classic FM as one of "the best classical music and opera online streams available in 2021".^[15] During this year, On Air also collaborated with several major record labels to produce and stream live concert content for their artists, including Robert Glasper^[16] and Anne-Marie.^[17] They also were an official broadcast partner for the AIM Awards in 2021.^[18]

In 2022, On Air experienced significant growth.^[19] During this year, they released native mobile apps across iOS and Android with casting capabilities.^[20] They continued to work with major record labels, streaming predominantly rock and pop during this period, including Years & Years^[21] and 10cc.^[22]

In 2023, On Air introduced TV apps across tvOS, AndoidTV and Amazon Fire TV. In collaboration with Dolby, On Air piloted live streaming 4K UHD with Dolby Vision and Dolby Atmos, including a real-time broadcast of All Time Low and on-demand concert of Noel Gallagher's High Flying Birds.^[23] During 2023, the company introduced an offering of in-house editing and post-production services for concert shows.^[24]

In 2024 On Air substantially expanded their library of available content through a partnership with Mercury Studios offering concerts of a variety of genres and shows, including The Rolling Stones, Katy Perry, Hans Zimmer and Bob Marley, among others.^[25][26] In 2025, they worked with Devin Townsend on his rock-opera The Moth^[27].

After years of internal financial turbulence, on 23/12/2025 On Air was finally declared Bankrupt ^[28]

On Air worked on a variety of concert productions. Examples are listed below, with a full catalogue available in the table at the end of the article.

• Event production, both on-site and remote, for live streaming, show editing and post-production including content quality upgrading such as upscaling, color grading (various formats including Dolby Vision) and audio mixing (various formats including Dolby Atmos).^[24]
• Provides content distribution and monetisation services through web, mobile and TV apps where users can access content on TVOD basis for live and pre-recorded content.^[36]
• Marketing services for digital marketing campaigns, aiming for high visibility and awareness of artist shows across social media platforms and various PR outlets.^[36]
• On Air also provides brand partnership services for artists to build relationships with brands through music content.^[37]

On Air produced a number of original shows, in addition to distributing content from other artists and labels. These productions were filmed, produced, edited, and marketed in-house.^[24] All shows produced by On Air since December 2020 were either in 4K UHD or 8K^[38] with Dolby Vision and Dolby Atmos.

• Best Digital Customer Experience, International Customer Experience Awards (2022) – Silver^[39]
• Entertainment, Websites and Mobile Sites, Webby Awards (2024) – Honoree^[40]
• Best Streaming Service, Apps & Software, Webby Awards (2025) – Nominated (result pending)^[41]