Oscaro
Online distributor of car parts and accessories
From Wikipedia, the free encyclopedia
Oscaro is a French e-commerce company founded in 2003. The company specialises in the sale of automotive parts from manufacturers and wholesalers. The company is headquartered in Paris and Gennevilliers[1] and operates in France, Spain, Belgium and also in the US.
| |
| Industry | Retail |
|---|---|
| Founded | 2003 |
| Founder | Pierre-Noël Luiggi |
| Headquarters | Paris , France |
| Products | Automotive parts |
| Revenue | 320 M€ (2016) |
Number of employees | 600 (2017) |
| Website | oscaro |
History
In March 2003, Pierre-Noël Luiggi and Véronique Campbell founded Oscaro,[2] following three years of negotiations with the Economic Interest Grouping to obtain access to their catalogue of products and technical data.[3]
In 2005, the company reached one million euros in sales revenue. The following year, Oscaro Recambios was launched in Spain.[citation needed]
In October 2011, Pierre-Noël Luiggi was appointed member of the French delegation represented at G20 YES (Young Entrepreneur Summit).[4]
In 2012, Oscaro was reported to have 1.46 million unique monthly users, according to Médiamétrie.[3]
In October 2015, Oscaro became a shareholder of Temot International, an international buying group specialised in automotive customer service.[5]
In April 2016, Oscaro expanded to Belgium, primarily serving its francophone community.[6]
After opening a research centre in California in 2012, Oscaro launched its website on the US market under the name Oscaroparts.com.[7]
Activity
Oscaro specialises in the sale of automotive parts from manufacturers and wholesalers. The name OSCARO is a portmanteau of CAR bookended by the letter O, representing two wheels.[8]
With the creation of Oscaro, its founder had high ambitions to make the website "the Google of spare auto parts".[3]
In June 2016, Oscaro’s online catalog presented 700,000 spare part referrals to its clients[7] from a pool of 150 suppliers.[9] Over 8,000 packages are shipped daily.[10]
Infrastructure
Since its creation, the company’s administrative centres and warehouses have been based in Gennevilliers. It also serves as a hub for nearly 200 technicians.[3]
In 2016, Oscaro has expanded to a second warehouse (22,000 m2 in size) in Cergy-Pontoise.[10]
Sponsorships
Since the company’s formative years, it has been a sponsor of sports teams and sporting events.[11]
