Reflo
From Wikipedia, the free encyclopedia
 | |
| Company type | Private |
|---|---|
| Industry | Sportswear |
| Founded | 2021 |
| Founder | Rory MacFadyen |
| Headquarters | , United Kingdom |
| Website | reflo |
Reflo is a sustainable apparel company based in England, the United Kingdom.[1][2]
Reflo was founded in 2021 by Rory MacFadyen as a sustainable apparel company, using personal and private investor funds.[3][4] Reflo apparel is predominantly made from recycled plastic waste, and is designed to meet the performance demands of high-level sporting activities. It uses only recycled or recyclable packaging, excludes single-use plastics from its supply chain, and complies with ethical labour practices. It has developed on a number of methods to offset the carbon footprint of its workforce and sponsored athletes.[5] The company plants a tree for each product sold and is expected to plant a million trees by 2026.[5][3]
In its initial year of operation, Reflo succeeded in recycling the equivalent of more than 140,000 plastic bottles.[6] Additionally, the company contributed to environmental conservation by planting over 16,000 trees and offsetting 250 tonnes of carbon. The company has set the goal to plant 1 million trees and recycle the equivalent of 5 million plastic bottles in the first 5 years.[6]
In November 2021, Reflo launched a multi-sport apparel line made from recycled plastic waste.[7]
In March 2023, Reflo received the Drapers Den Award.[4]
Operations
Production
Reflo's products are mostly produced in China.[3] They are made from recycled polyester, including RPET, sourced from Far Eastern post-consumer waste.[3] Its T-shirts feature Java-tek fabric, made from recycled coffee beans to enhance drying and odour management.[3] It complies with the Business Social Compliance Initiative (BSCI), a standard ensuring fair wages, no child labour.[3]
Sportswear
Reflo launched with a sustainable clothing line focussed on active/training, golf and leisure pieces. [5][1] The collection, consisting of 57 versatile items, meets multiple sustainability certifications, including the Global Recycled Standard, Bluesign, Oeko-Tex 100, and U Trust.[5][8] Its products uses eco-friendly materials derived from recycled waste, including single-use plastic and coffee beans.[5] Reflo also turns all unusable samples into up cycled products such as golf club head covers.[9]
