Rising Auto

Chinese electric vehicle brand owned by SAIC Motor From Wikipedia, the free encyclopedia

Rising Auto Technology Co., Ltd.,[2] trading as Rising Auto (Chinese: 飞凡汽车, Feifan Auto) was an electric vehicle brand by Chinese automobile manufacturer SAIC Motor.[3] Its predecessor was the Roewe R brand (or R Auto) founded on May 10, 2020. It became an independent operation and changed its name to its Rising Auto in November 2021. It ended its independent operation in October 2024 and became a high-end product line under Roewe.[4]

FormerlyRoewe R (2020–2021)
Rising Auto (2021-2024)
Company typeAutomotive marque
IndustryAutomotive
Founded2021
Quick facts Formerly, Company type ...
Rising Auto Technology Co., Ltd.
FormerlyRoewe R (2020–2021)
Rising Auto (2021-2024)
Company typeAutomotive marque
IndustryAutomotive
Founded2021
Defunct2024 (as independent brand)
SuccessorRoewe
Headquarters,
China
Area served
China
Key people
Wu Bing (former CEO)[1]
ProductsElectric vehicles
OwnerSAIC Motor
Chinese name
Simplified Chinese飞凡汽车科技有限公司
Hanyu PinyinFēifán Qìchē Kējì Yǒuxiàn Gōngsī
Websitewww.risingauto.com
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History

A Rising Auto showroom in Shenzhen

Rising Auto was originally the "R Brand" in 2020,[5] an offshoot of SAIC's Roewe brand dedicated to new energy vehicles and intelligent vehicles.[6] The Chinese Rising Auto name came out shortly after in October 2021,[7] and the English Rising Auto name was created in 2021 to give the R brand a full meaningful name. Early products are rebadged Roewe vehicles with the R7 crossover being the first original product. The following product is the F7 executive sedan.

In November 2024, SAIC Motor Passenger Vehicle announced to roll back the Rising Auto brand into Roewe, ending its history as an independent brand. Rising would turned into a premium electric product line under Roewe.[8][9]

Products

Current models

Discontinued models

Concept vehicles

Rising Auto has revealed the following concept cars:

  • Rising Auto Marvel R Concept
  • Rising Auto ES33 Concept

See also

References

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