Scott Hirsch
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Scott O Hirsch | |
|---|---|
| Born | April 14, 1966 |
| Citizenship | American |
| Alma mater | Providence College |
| Occupation(s) | Founder, Appsbar and Professional boxing manager |
| Website | scotthirsch.com |
Scott O Hirsch is an American internet entrepreneur. He got his start in online business when he marketed contact lenses and other products online in 1992. He entered the commercial email marketing business in 1998 when he founded eDirect. In 2004, Hirsch founded Relation Serve Media, an interactive advertising agency also specializing in email marketing.
In 2009, Hirsch co-founded Appsbar Inc,[1] which allows users to build their own apps. He currently runs Appsbar and is a boxing manager. Scott is also a writer and regular contributor to Huffington Post,[2] Young Upstarts,[3] Silicon Angle,[4] and BetaNews.[5]
Appsbar Inc in April 2011 launched a beta version of Appsbar, a desktop tool that allows users to build customized apps for use on smartphones and tablets. The program is free of charge and the end product does not feature advertising. The goal is to offer a simple way for everyday users to build their own professional-looking complex apps—free of charge. In 2014, TechRepublic[6] published a review of 3 no-code Android app development platforms and reported that Appsbar is "ready to take on the task of creating a full-blown Android app for your business." The tool ensures that each app is compatible with popular online marketplaces including iTunes[7] and Android Market.[8]
In January 2012, Appsbar [1] had more than 60,000 users and was featured in popular media, including Inc.,[9] PC Mag,[10] Fox Business,[11] and the Pittsburgh Tribune Review.[12] By 2013, the Miami Herald [13] reported that Appsbar had “empowered more than 600,000 small businesses to build their own apps for free.” In January 2015, Business News Daily[14] included Appsbar as one of “14 Best App Makers.”
Appsbar won the American Business Awards 2012 Gold "Stevie" for Best New Tech Company.[15]
Internet marketing
Hirsch entered the commercial email marketing business (a.k.a. the spam game) in 1998 when he founded eDirect, which later merged with Naviant in 2002. Time[16] reported that Hirsch sold Naviant to consumer credit giant Equifax[17] for a staggering $135,000,000. The combined entity known as Naviant became one of the largest players in the Internet direct-marketing space. Naviant went on to be a leader in online registration trends, and introduced the concept of email data appending ("e-pending") to postal lists.
In 2004 Hirsch founded Relation Serve Media, an interactive advertising agency also specializing in email marketing. Hirsch took the company public on the American Stock Exchange in 2005 under the symbol RSVM. in 2008 Scott Hirsch founded DigDev, a digital media agency doing business as DigDev Direct.[18]
Direct marketing
Hirsch got his start in online business when he first marketed contact lenses and other products online in 1992. Lens Express opened its first full-service virtual store in the original AOL Mall. The company was featured in the early Bulletin Board System's O'Reilly's Web, Prodigy, and CompuServe. From 1986 to 1996, Hirsch was Vice President of Lens Express. The company was ranked among the 500 fastest growing private companies by Inc.[19] magazine for 1993, 1994 and 1995. Owing to this venture, Hirsch continues to be quoted as an emarketing expert in mainstream press including Entrepreneur[20] and The Street.[21]