Shin Ye-eun

Shin Ye-eun was born on January 18, 1998, in Anyang, Gyeonggi, South Korea. Growing up, she was interested in the performing arts, since her grandfather was a theatrical actor, and she would often watch his performances.^[5] She went to Anyang Arts High School and majored in acting before transitioning to Sungkyunkwan University where she would major in performing arts.^[6]

Shin appeared as the cover model for Korea's college magazine College Tomorrow No. 840 in 2018.^[7][8] She made her debut shortly after as an actress in the 2018 web series A-Teen.^[6] In August 2018, Shin signed with JYP Entertainment;^[6] in the same year, she subsequently appeared in labelmate Day6's "Shoot Me" music video.^[9]

In 2019, Shin landed her first lead role in the fantasy television series He Is Psychometric, where she starred opposite Park Jin-young.^[10] She also reprised her role as Do Ha-na in the second season of A-Teen.^[11]

From July 2019 to July 2020, she hosted the music program Music Bank with Golden Child's Choi Bo-min.^[12][13] She was also selected as the ambassador for 21st Bucheon International Animation Festival in the same year.^[14]

In 2020, she starred in KBS2's Welcome alongside Kim Myung-soo.^[15][16]

In 2021, she featured in the song "La Rosa" from U-Know Yunho's second mini album, Noir, which was released on January 18, 2021.^[17] Starting from November 2021, she joined the radio show Volume Up as a DJ after Kang Han-na's withdrawal.^[18]

In 2022, Shin made a special appearance in the original TVING drama Yumi's Cells 2.^[19] Later in July, she joined the Bubble for Actors platform.^[20]

2022–present: Rising popularity

Later in November 2022, Shin appeared in the drama Revenge of Others, which aired on the Disney+ platform.^[21] In the drama, she portrayed the main character Ok Chan-mi, a high school shooting athlete who investigates her twin brother's death and seeks revenge.^[22] For her performance in the Revenge of Others, she won Best New Actress – Television at the 2nd Blue Dragon Series Awards.^[23]

A month later in the same year, Shin was cast in The Glory as the younger version of Park Yeon-jin, the main antagonist of the story who persistently bullies the young Mun Dong-eun (portrayed by Jung Ji-so). With 380.38 million hours watched, The Glory ranked seventh among the all-time most popular non-English television series on Netflix.^[24]

In 2024, Shin was cast in tvN's historical musical drama, Jeong Nyeon portraying the role of Heo Yeong-seo, a national theatre actress and rivalry of the main character Yoon Jeong-nyeon.^[25] For her performance as the character, Shin received favorable reviews for her outstanding emotional expression and captivating acting.^[26][27] In 2025, Shin was cast in the historical coming-of-age romance drama A Hundred Memories, which aired on JTBC from September 13, to October 19, 2025.^[28]

On December 12, 2025, NPIO announced that Shin had renewed her contract with the agency.^[29]

Since her debut role as Do Hana in the 2018 web drama A-Teen, Shin has been considered called "Jun Ji-hyun of Teenagers" due to the actress's early iconic image back in her youth,^[30][31] that moniker would give her "Nation's First Love".^[32] Shin has also been praised for her versatility, transitioning between bright, youthful roles and dark, emotionally intense characters^[33] and as a performer who acts "as if writing poetry".^[34]

In an article, Shin have been given the sobriety of "MZ Troika" alongside fellow actresses Go Youn-jung and Han So-hee, a collective media label similar to back in the 2000s Troika's Song Hye-kyo, Jun Ji-hyun, and Kim Tae-hee.^[35]

In May 2019, Shin was selected to endorse Anna Sui's Fantasia perfume collection in a Vogue feature.^[36] In 2020, she was selected to endorse Innisfree's Wang Cherry Blossom Tone-Up Cream.^[37] In May 2021, H&M selected Shin to be their representative model for their fashion campaign.^[38]

In March 2023, Shin was selected as brand ambassador for Charmzone Cosmetics.^[39] Three months later, she was selected to endorse Dongwon F&B's dairy brand Denmark ^[40] and Ildong Foodis's Beaubit.^[41]

In January 2024, Shin was selected to endorse Le Coq Sportif's tennis collection.^[42] A month later, she was selected to endorse the South Korean brand J.Estina [ko]'s spring collection handbag.^[43] Around May 2025, MICHAA chose Shin to endorse their brand for their third summer campaign, "The Letter to Summer," sponsoring her as the company's muse. ^[44] The following month, around June, Shin was announced as the advertising model for a premium beverage campaign by the South Korean café chain Twosome Place. ^[45]