The Squatty Potty was successfully pitched at Shark Tank before its commercial release in 2011.[1] The creator of Squatty Potty, Bobby Edwards, became a millionaire through its popularity.[2] The Squatty Potty markets itself as a method of relieving constipation, claiming that it can "unkink your colon" and cause the user to poop without straining.[3] Specific medical claims made by the company have not been medically tested.[4] The stool has a u-shaped design that allows it to be placed at the base of a toilet.[5] They are made out of plastic,[2] and are seven inches tall.[1] A 2015 ad for the Squatty Potty, entitled "This Unicorn Changed the Way I Poop", went viral and increased sales of the product. The ad depicts a unicorn defecating soft serve ice cream, which is then served to children, and a prince character endorses squatting while pooping. The product has also received multiple celebrity endorsements.[1]
Kathy Griffin was a spokesperson for Squatty Potty.
Shortly after the airing of her commercials for the company, she was released from her contract as a result of publishing a video that depicted her holding a simulated decapitated head of Donald Trump.[6]
In 2026, company founder Bobby Edwards was indicted after an FBI investigation alleged he received child abuse sexual material.[7]