Steve Harrison (advertising)
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Steve Harrison | |
|---|---|
| Born | |
| Alma mater | University of Manchester |
| Occupations | Advertising executive, copywriter, creative director, author |
Steve Harrison is a British copywriter, creative director, and author.
As of 2005 he had won more Lions Direct trophies than any other creative director in the world.[1]
Born in Blackpool, Steve Harrison completed a doctoral thesis on American Society, Cinema, and Television: 1950–1960 at the University of Manchester.[2] At the age of 30, he traveled to London and secured a researcher position at Ogilvy & Mather.[3] After 11 months, he was hired as a copywriter at Ogilvy and Mather Direct after their global vice chairman, Drayton Bird, noticed a report that Harrison had written.[4] In 1989, he was made Head of Copy at the agency, and by 1997, he was European Creative Director.[5]
In 2001, Harrison founded Harrison Troughton Wunderman [6] after the Wunderman owned agency Impiric purchased Harrison's Agency, HPT Brand Response.[7] The agency went on to produce a number of campaigns for brands including Xerox, IBM, Microsoft, Vodafone, and Rolls-Royce.[8]
In 2006, Harrison became the first Creative Director to head up the Direct Jury at the Cannes Lions International Festival of Creativity.[9]
In 2007 Steve Harrison stood down as Worldwide Creative Director of Wunderman following a management restructure of the Advertising Agency.[10]
Awards
Harrison has won three gold, five silver, and two bronze Lions for his work.[11]