StockTouch
From Wikipedia, the free encyclopedia
| Company type | Private company |
|---|---|
| Industry | Stock Market Analysis |
| Founded | 2011 |
| Defunct | April 7, 2016 |
| Fate | Closed down |
| Headquarters | , |
Key people | Jennifer Johnson |
| Products | StockTouch app |
| Website | www |
StockTouch was visual stock market analysis and tracking app for iPad and iPhone that was discontinued in 2016. The app has been developed by Visible Market, Inc.[1][2]
StockTouch was noted for its intuitive, game-like interface, and until it closed down, was consistently rated in the top finance apps for iPad, and had been recognized as one of the top 5 stock market apps.[3][4][5][6]
The application was closed down by Johnson on the 7 April, 2016.[7]
StockTouch was created to give users a visual picture of the overall state of the stock market.[8] It merged real time financial information with data visualization technology.[1][9] Visible Market is a New York-based company.[10][11][12]
The concept for the app was based on a desire to clarify vast amounts of financial data.[9][13] The developers noticed a trend among business professionals to move away from desktop tools and towards mobile ones.[11] In response, they initiated the creation of a different, non-linear app which would visually track stock market trends.[3][14] StockTouch was intended as a platform that provided “democratized” financial information for making the stock market more accessible to the general public.[13][15] To that end, Visible Market was a forerunner among tech companies to use game engine technology and animation in the design of its mobile app, with the goal of helping users to visualize and navigate financial data.[16][17]
StockTouch debuted on June 29, 2011 at a cost of $4.99.[1][13] It spent several weeks as the most downloaded paid financial app.[13][18] In order to reach an even wider audience, Johnson announced that with the launch of StockTouch 1.9, the app would be available for free beginning in April 2013.[1][19]
On September 1, 2016, the app relaunched,[20] only to shut down again on Q1 of 2017.[citation needed]