Student Price Card
Student loyalty program in Canada
From Wikipedia, the free encyclopedia
Student Price Card Ltd. (commonly known as SPC Card or simply “SPC”) is a Canadian student‑loyalty program that provides students with discounts and special offers at participating retail, food, and service partners across Canada.
| |
| Industry | Marketing/Loyalty |
|---|---|
| Founded | 1992 |
| Headquarters | Vaughan, Ontario , Canada |
Area served | Canada |
| Website | spccard |
SPC connects Canadian students with discounts at hundreds of retailers, offering savings on fashion, dining, technology, beauty, lifestyle, and other categories. As of 2022, SPC reports a network of over 450 retail partners and has been operating for 30 years.[1]
History
SPC was established in 1992[citation needed]. It is headquartered in Vaughan, Ontario, Canada.[1]
In November 2015, SPC launched a digital loyalty platform through a mobile app on iOS and Android, enabling members to use a digital SPC Card instead of a physical one; the rollout made the card valid at 15,000+ partner locations across Canada.[2][3]
On April 22, 2022, SPC declared its 30th anniversary of serving Canadian students.[1]
Program and services
SPC operates as a membership‑based student loyalty and discount program. Students who hold a valid SPC membership can access special deals and discounts at participating retailers, both in‑store and online.[4]
The program's retail partners span a wide range of sectors: fashion (apparel, shoes), food and quick‑service restaurants, technology/consumer electronics, beauty and personal care, lifestyle goods, and related services.[1]
Membership, partnerships and access
SPC offers a standard annual membership.[4]
Under a partnership with CIBC (Canadian Imperial Bank of Commerce) starting August 2019, eligible CIBC Student and Youth clients receive free SPC memberships.[4]
SPC reports that its partner network includes over 450 retail chains across Canada.[4]
Historically, SPC partnered with BMO Bank of Montreal to offer a co‑branded “BMO SPC Mosaik MasterCard,” combining SPC discounts with credit‑card perks.[5]
Digital transition and evolution
With the 2015 launch of the SPC mobile app, the program shifted from physical cards to a digital-first model, making redemption of offers more convenient and accessible nationwide.[2][3]
In response to changing retail conditions and the COVID-19 pandemic, in 2020 SPC offered a free‑trial membership to students.[6]
Scale and reach
See also
- Loyalty programs
- Student discount programs in Canada
