Super Bowl LXI
2027 National Football League championship game
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Super Bowl LXI is the upcoming American football championship game of the National Football League (NFL) for the 2026 season. The game is scheduled to be played on February 14, 2027, at SoFi Stadium in Inglewood, California. This will be the ninth Super Bowl hosted by the Greater Los Angeles area, and the second at this venue, the first being Super Bowl LVI in 2022. It will also be the first Super Bowl to be played on both Valentine's Day and Presidents' Day weekend.
ABC
Univision (Spanish)
Cable:
ESPN
ESPN2 (Manningcast)
ESPN Deportes (Spanish)
Streaming:
ESPN Unlimited
NFL+
Troy Aikman (analyst)
Lisa Salters and Laura Rutledge (sideline reporters)
Russell Yurk (rules analyst)
| |
| Date | February 14, 2027 |
|---|---|
| Stadium | SoFi Stadium Inglewood, California |
| TV in the United States | |
| Network | Broadcast: ABC Univision (Spanish) Cable: ESPN ESPN2 (Manningcast) ESPN Deportes (Spanish) Streaming: ESPN Unlimited NFL+ |
| Announcers | Joe Buck (play-by-play) Troy Aikman (analyst) Lisa Salters and Laura Rutledge (sideline reporters) Russell Yurk (rules analyst) |
| Radio in the United States | |
| Network | Westwood One |
The game is planned to be nationally televised by ESPN and ABC. It will be the first Super Bowl simulcast between the two networks, the first time ABC will air the Super Bowl since Super Bowl XL in 2006, and the first time that ESPN will air the Super Bowl.[1][2]
Background
Host selection
The league has made all decisions regarding hosting sites from Super Bowl LVII onward. There is no bidding process per site: the league selects a potential venue unilaterally, the chosen team puts together a hosting proposal, and then the league votes to determine whether it is acceptable.[3]
On December 13, 2023, the NFL announced that SoFi Stadium, home of both the Los Angeles Rams and the Los Angeles Chargers, was selected as the Super Bowl site.[4][5][6] This will be the ninth Super Bowl hosted in the Greater Los Angeles Metropolitan Area, with SoFi Stadium last hosting Super Bowl LVI in 2022.
Logo
The official logo for Super Bowl LXI was unveiled by the game's broadcaster ESPN on February 8, 2026, during a special post-Super Bowl LX edition of SportsCenter with Scott Van Pelt from SoFi Stadium. It was formally unveiled during a press conference in Los Angeles the following day, accompanied by an introductory video narrated by Inglewood-based rapper D Smoke. The traditional Roman numerals contain imagery of waves, reflecting the region's surfing culture and the "grit and tenacity of Los Angeles".[7][8][9]
Broadcasting
United States
Television
Super Bowl LXI is scheduled to be televised nationally by ABC and ESPN in English and ESPN Deportes in Spanish. It will be the fourth Super Bowl to be broadcast as part of the current 11-year NFL television contract, which allows a four-year rotation between CBS, Fox, NBC and ABC/ESPN. This would mark the first time ABC will have aired the Super Bowl since 2005's Super Bowl XL, and the first time that ESPN will air a live Super Bowl in the United States in English.[2][10][11] Univision will also carry a separate Spanish broadcast on broadcast television.[11]
In September 2024, ESPN's president of content Burke Magnus stated that the Peyton and Eli altcast would "definitely be a part" of the game.[12] In January 2025, ESPN named E:60 producer Andy Tennant as vice president of Super Bowl production.[13] In March 2025, ESPN hired former Fox Sports director Artie Kempner to serve as the new director for Monday Night Football beginning in the 2025 season; Magnus specifically cited his previous involvement with Super Bowl telecasts at Fox (working alongside commentators Joe Buck and Troy Aikman, who themselves moved from Fox to ESPN and MNF in 2022) as a factor in the hiring.[14] ESPN and ABC will broadcast programming from Santa Monica State Beach during Super Bowl week, which will feature Disney promotional presences and other entertainment.[15]
Promotional efforts began a year in advance: ESPN aired a special SportsCenter with Scott Van Pelt from SoFi Stadium following its Super Bowl LX post-game coverage to launch a year-long countdown to Super Bowl LXI. The following day, ESPN aired studio shows from its Los Angeles studio, SoFi Stadium, and Disneyland, and cross-promotional content appeared on ABC programming such as Good Morning America.[16] This included the premiere of a commercial that reimagines the "I'm going to Disneyland/Disney World!" commercials with Disney characters and personalities instead going to Super Bowl LXI.[17][18][19] On February 11, 2026, the Walt Disney Company announced a company-wide "Year of the Super Bowl" campaign, which will include cross-promotion across its various platforms and properties, and on-air initiatives across ESPN programming during the year prior to the game.[20]
Advertising
Disney is reportedly charging an average of $9 million for a 30-second advertisement during Super Bowl LXI. The company had initially attempted to charge a $10 million rate on par with NBC's rates for Super Bowl LX, but also requiring advertisers to "match" their buys with an advertising commitment on other Disney platforms; it was later reported in May 2026 that the company had become more willing to negotiate with advertisers, and that Disney had been slower in selling its Super Bowl inventory in comparison to other recent broadcasters (who had usually sold 40–60% of their inventory before their upfronts, and had been able to leverage existing clients from previous Super Bowl games).[21][22]
Radio
Westwood One holds the national radio rights to the game.[23]
International
- In the United Kingdom and Ireland, the game will be televised free-to-air by CBS Sports (also a Super Bowl rotation partner in the United States) through its UK channel 5. The game will also be broadcast on Virgin Media Television in Ireland.
- In Latin America, the game will be televised by ESPN and its streaming and on-demand platform Disney+.
- In Germany and Austria, the game will be televised by RTL.
- In Serbia, the game will be televised by Arena Sport.