Talk to Me Nice (Psychic Fever song)
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| "Talk to Me Nice" | |
|---|---|
| Single by Psychic Fever from Exile Tribe featuring Tamp | |
| Released | November 4, 2024 |
| Genre | Hip hop, Dubstep-inspired Y2K |
| Label | LDH Records |
| Songwriters | Prong Praison, Tamp |
| Producers | Nino, Prong Praison, Tamp |
"Talk to Me Nice" is a song by the seven-member Japanese dance and vocal group Psychic Fever from Exile Tribe. It was released as a digital single on November 4, 2024, through LDH Records.[1]
The song features a collaboration with Thai artist Tamp, with lyrics written by Prong Praison and Tamp, and music composed by Thai producer Nino, alongside Prong Praison and Tamp.[2]
The track falls under the hip-hop genre, characterized by its use of wobble bass and analog synth bass inspired by dubstep, while also incorporating elements of the Y2K trend from the 2000s.[1]
The title phrase "Talk to Me Nice" is a slang expression meaning "show me respect" or "watch your tone". Unlike the group's previous works, which often conveyed a sweet and cool image, this song features aggressive lyrics that express rebellion and ambition.[1][3][4]
The track was produced by Thai music producer Nino, who had previously collaborated with the group on several songs, including "To the Top" feat. DVI, "Fire" feat. Sprite, and "Bee-Po".[5]
Since their debut in 2022, the group has based their activities in Southeast Asia, performing at numerous music events across the region. Through these experiences, they recognized the need for songs that could "get the crowd hyped" and "make even first-time listeners move their bodies." Drawing from this realization, the group prepared reference tracks inspired by global music festivals and collaborated closely with producers to define the song's creative direction.[5]
Although completed earlier, the song remained unreleased for some time before being premiered during their first solo Asia tour, "Psychic Fever Asia Tour 2024 'Heat'", held in May 2024.[1] While the song was performed live during the tour, its title and release details were kept secret, making it the group's first track to be released in such a manner.[5]
Music media outlet, Out of Music, described the track as "a hip-hop tune that asserts the group’s identity with aggressive lyrics symbolizing their determination to reach the top, driven by the bass-heavy, rhythmic production that commands attention."[5]
Music video
The music video was released on the same day as the song, November 4, 2024.[4] Directed by Yerd, the MV's concept centers on "scrap and build", depicting Psychic Fever's resolve to break down the status quo and create a new standard in a new environment—symbolizing their rebellious spirit and ambition.[4] The choreography, proposed by member Ryoga, was created by dancer and choreographer Junna Yagi.[4]
The MV also includes scenes of the members shouting, an idea suggested by the director. Member Tsurugi recalled feeling uncertain at first about the instruction to "shout", but later reflected, "Screaming is the most direct way to express intense emotion. Everyone was able to give it their all in the video."[6]
Promotion and performances
The song was first performed during the group's Psychic Fever Asia Tour 2024 "Heat", which began in May 2024, prior to its official release.[1]