The Fragrance Shop
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 Logo used since 2011 | |
| Industry | Retail |
|---|---|
| Founded | 1994 |
| Founder | Sanjay Vadera |
| Headquarters | |
Number of locations | 200+ (2026) |
| Products | Perfume, Aftershave, Fragrance |
| Website | https://www.thefragranceshop.co.uk |
TFS Buying Limited (trading as The Fragrance Shop) is a British fragrance retailer founded in 1994. The company is based in Manchester.[1]
In September 2013, the retailer announced its own-brand perfume, Indulge Fragrances.[2]
In September 2018, the retailer announced a concession trial with supermarket chain Sainsbury's.[3]
In July 2021, the retailer announced it had opened its 200th store.[4]
Throughout 2023, the retailer increased expansion plans, including a flagship store on Oxford Street.[5] In 2025, it was reported the retailer were looking to open their first international location in Dublin.[6]
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