The Inevitable (book)
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| Author | Kevin Kelly |
|---|---|
| Language | English |
| Subject | Futurology |
| Publisher | Viking Press |
Publication date | 2016 |
| Media type | Print (Hardback) |
| Pages | 336 |
| ISBN | 978-0-525-42808-4 |
The Inevitable is a 2016 nonfiction book by Kevin Kelly that forecasts the twelve technological forces that will shape the next thirty years.[1]
According to Kelly, much of what will happen in the next thirty years is inevitable.[2] The future will bring with it even more screens, tracking, and lack of privacy.[3] In the book he outlines twelve trends that will forever change the ways in which we work, learn and communicate:[4] The chapters are organized by these forces.[5]
- Becoming: Moving from fixed products to always upgrading services and subscriptions
- Cognifying: Making everything much smarter using cheap powerful AI that we get from the cloud
- Flowing: Depending on unstoppable streams in real time for everything
- Screening: Turning all surfaces into screens
- Accessing: Shifting society from one where we own assets to one where instead we will have access to services at all times[6]
- Sharing: Collaboration at mass scale. Kelly writes, "On my imaginary Sharing Meter Index we are still at 2 out of 10."
- Filtering: Harnessing intense personalization in order to anticipate our desires
- Remixing: Unbundling existing products into their most primitive parts and then recombining in all possible ways
- Interacting: Immersing ourselves inside our computers to maximize their engagement
- Tracking: Employing total surveillance for the benefit of citizens and consumers
- Questioning: Promoting good questions is far more valuable than good answers
- Beginning: Constructing a planetary system connecting all humans and machines into a global matrix[7]