Universal Avenue
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| Type of business | Private |
|---|---|
| Founded | June 16, 2014 |
| Headquarters | |
| CEO | Johan Lilja |
| Industry | Sales as a Service |
| URL | www |
| Current status | Active |
Universal Avenue is a global on demand sales platform headquartered in Stockholm, Sweden. It was founded in 2014 with investment from the company behind the Angry Birds game.[1] The company has to date raised $17m in total capital, most recently a $10m Series A investment in 2016 from London's Eight Roads Ventures.[2]
In 2018, Universal Avenue has acquired Swedish digital agency Varvet. The deal is a strategic move aimed at improving Universal Avenue's technical platform. Universal Avenue also raised €5.3 million in Series B funding through convertible bonds from MOOR Capital.[3]