VIPS (South Korean restaurant)
South Korean restaurant chain
From Wikipedia, the free encyclopedia
VIPS (Korean: 빕스) is a restaurant chain in South Korea owned by the CJ Foodville of CJ Group.
IndustryRestaurant
Founded1997 in South Korea
Headquarters,
South Korea
Number of locations
112 stores (2015)| Industry | Restaurant |
|---|---|
| Founded | 1997 in South Korea |
| Headquarters | , South Korea |
Number of locations | 112 stores (2015) |
| Website | ivips |
History
In South Korea
The first store was opened in 1997 in Deungchon, Seoul.[citation needed]
As of 2015, the chain had 112 branches in South Korea.[1] The number of stores, however, decreased sharply in the next few years; it decreased to 61 in 2018 and 45 in December 2019.[2] [3] VIPS recognized the crisis, and attempted various changes for sales growth through changing the store concepts and interior relevant to the targets that live near the store.[4]
In China
In 2015 CJ Foodville announced a plan to set up 100 restaurants in China by 2017.[5]