Vanillamace
American social media personality
From Wikipedia, the free encyclopedia
Emily,[1] known online as Vanillamace or VNLLA, is an American video game livestreamer, social media personality, singer and YouTuber from Connecticut. She went viral several times in 2025 and was nominated for two awards at that year's Streamer Awards.
Life and career
Vanillamace grew up in Connecticut, where she played video games such as Luigi's Mansion and Guitar Hero as a hobby before doing so seriously after her brother started playing Minecraft.[2] She spent six years working as a dancer in a strip club in Boston,[2][3] during which time she posted footage of her job[3] and a video of herself leaving her home with bleached eyebrows.[4] In 2024, after finding success as a gamer on Twitch, she left her job to become a full-time content creator.[2][3]
Vanillamace first went viral in 2025 after publishing a video of her opening blind boxes from Pop Mart and repeatedly receiving a Skullpanda keychain she described as a "fuck-ass Christmas tree" and did not want.[2][5] Compilation edits of her reactions also went viral.[3] The video was part of a series of unboxing videos, which along with her livestream reactions increased her TikTok followers from 300,000 to 3.8 million in three months.[6] She published a Get Ready With Me video providing advice on how to avoid ICE agents,[7] read a note from a fan about body neutrality in June,[2] and unboxed a package from Cincinnati streamer Sydney Smith containing a can of Skyline Chili and Grippo's in July.[6] She also went viral several other times, including once from her reaction to eating a donut.[2]
In September 2025, she signed with United Talent Agency, who reported that her content included vlogs, Get Ready With Me videos, and lifestyle and gaming footage. At the time, her content focused on showcasing LGBT experiences.[1] Vanillamace featured on "Bing Bong" in October, the focus track from Bbno$'s self-titled studio album, Bbno$,[8] and was nominated for two awards at the 2025 Streamer Awards in November.[9] She then performed as part of a December concert within the video game Peak.[10] In April 2026, she was announced as the face of Boy Smells' Vanilla Era perfume.[11]
Discography
Awards and nominations
| Year | Ceremony | Category | Result | Ref. |
|---|---|---|---|---|
| 2025 | The Streamer Awards | Best Breakout Streamer | Nominated | [15] |
| The Sapphire Award | Nominated |