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Vega (company)

Brand of vegan products From Wikipedia, the free encyclopedia

Vega is a brand of plant based nutritional products. The company was started in Burnaby by Charles Chang and Brendan Brazier in 2004.[1] In 2015, Vega was sold to Denver-based giant Whitewave Foods for US$550 million.[2]

OwnerWM Partners
CountryU.S.
Introduced2001; 25 years ago (2001)
Quick facts Product type, Owner ...
Vega
Product typeVegan protein powder, protein bars
OwnerWM Partners
CountryU.S.
Introduced2001; 25 years ago (2001)
Previous ownersDanone
Websitemyvega.com
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In 2021 Vega brand was disposed from Danone and sold to WM Partners.[3][4]

Products

The Vega line of products includes vegan protein powder, protein bars, protein snacks, protein shakes, and supplements. Their products are all vegan certified [5] and Non-GMO Project verified. Vega products predominantly use pea based protein instead of the typical dairy based whey protein used in most supplemental protein products.[6]

The Vega Protein with Greens comes in seven different flavours while offering 20 grams of plant based protein, veggies and green daily servings.

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