Vodafone FM - Wikiwand

Portuguese radio station

OwnerBauer Media Audio

First air date

26 January 2011 (2011-01-26)

Vodafone FM
Programming
Portugal
Format	Alternative music
Ownership
Owner	Bauer Media Audio
History
First air date	26 January 2011 (2011-01-26)

Vodafone FM was a Portuguese radio station owned by Bauer Media Audio (until 2022, Media Capital Rádios) in association with Vodafone Portugal, which provided the station with naming rights and synergies. The station shut down on 5 August 2023, being replaced by Batida FM, a project entirely backed by Bauer.

Vodafone Portugal announced in December 2010 that it would launch the Vodafone FM network early next year. Seen as a pioneering project in European radio, it aimed to promote new artists and musical creation.^[1]

Broadcasts started at midnight on 26 January 2011, accompanied by a launch campaign on billboards in Lisbon and Porto and online. A casting process for potential presenters took place until 13 February.^[2] On 26 June 2011, its new website was distinguished by Awwwards.^[3]

On 19 December 2013, Vodafone FM started broadcasting to Coimbra on 103.0 MHz.^[4]

On 10 November 2021, Vodafone FM changed its music repertory to cater to a "younger and more wide-ranging" set of genres, such as R&B, indie pop, soft hip-hop and soul.^[5]

As of the May 2023 BAREME report, the station had a share of less than 1%.^[6]

On 4 August 2023, the partnership with Vodafone ended; from the following day, the station was rebranded Batida FM.^[7]

References

↑ Rádio Vodafone FM arranca no início de 2021
↑ Rádio Vodafone FM inicia emissão às 00h00 de amanhã
↑ Novo site da Vodafone FM premiado
↑ Coimbra já mexe com a Vodafone FM
↑ Nasce hoje a nova Vodafone FM
↑ Rádio Comercial segue na liderança das audiências, RFM bate recorde
↑ Vodafone FM chega ao fim e dá lugar à Batida FM

v t e Radio stations in Portugal
Nationally coverage	Antena 1 Antena 2 Antena 3 RDP África Rádio Renascença RFM Rádio Comercial
Regional and semi-national stations (with some local affiliates)	Rádio Observador TSF M80 CM Rádio
Local stations (with some affiliates elsewhere in the country)	Cidade Mega Hits Batida FM Record FM
Local stations (without affiliates elsewhere in the country)	RUC Kiss FM Rádio Radar Rádio Amália
Defunct national and semi-national stations	Rádio Clube Português Emissores Associados de Lisboa Emissores do Norte Reunidos Star FM Rádio Sim Best Rock FM Rádio Nacional Romântica FM Rádio Voxx
Defunct local stations	Emissora das Beiras Mix FM Rádio Zero Rádio 94FM Rádio Fóia Rádio Capital Rádio Festival Rádio Luna

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