YouPIX
From Wikipedia, the free encyclopedia
Type of site | Website about internet and social media |
|---|---|
| Available in | Portuguese |
| Owner | Bia Granja |
| URL | youpix.com.br |
| Commercial | No |
| Registration | None |
| Launched | 2006 |
youPIX is a platform focused on discussing internet culture and how youth use the internet to create cultural, social movements and information. It was created by Bob Wollheim and Bia Granja[1] in 2006.
The platform has a daily update site, social networks, studies on behavior of digital youth made in partnership with IBOPE, awards and the festival, one of the main achievements of youPIX that has had more than 14 national and international editions.
The youPIX platform was born as a pocket size print magazine in 2006, and was originally called PIX Magazine. It featured a curation of internet events and of the universe of blogs, in addition to articles about the behavior of Brazilian young Internet users.
At the beginning of 2009, the site youPIX.com.br was launched. The site also includes Memepedia, the first encyclopedia of Brazilian memes. In May 2013, the site became part of Portal iG.[2]
In March 2009, the youPIX Festival, considered the largest festival about Brazilian internet culture, occurred.[3][4]
In addition to the magazine and the festival, the youPIX platform also has two distinctive awards aimed at stimulating the content production and expression of the youth in the network: the "Best of the Websphere[5]" award and the "Content Talent Show" contest (the latter aimed at new talents in the area of blogs, vlogs and podcasts).
In 2013, youPIX Tank, a partnership of youPIX and IBOPE Media, was inaugurated to carry out exclusive studies on the digital behavior of Brazilian youth.[6]