Zendium
Brand of toothpaste marketed by Unilever
From Wikipedia, the free encyclopedia
Zendium is a brand of toothpaste marketed by Unilever in Austria, Belgium, Croatia, Czech Republic, Denmark, France,[1] Germany, Hungary, Italy, the Middle East, the Netherlands, Norway, Sweden, Slovakia and Switzerland.
History
Zendium was introduced in the Netherlands in 1976, its formula being based on the enzyme research of Henk Hoogendoorn.[2][dead link]
As of 2007, zendium's market share in Denmark was about 37%.[2]
Ingredients
The active ingredients in Zendium are:[3]
- Enzymes: amyloglucosidase, glucosidase, lactoperoxidase, glucose oxidase and lysozyme.
- Sodium fluoride
- Colostrum
- Lactoferrin
- Potassium thiocyanate
- Sodium fluoride
- Zinc gluconate
- Abrasive: Hydrated silica
- Surfactant: Steareth-30
The supporting ingredients in Zendium are:[4]
- Carrageenan
- Citric acid
- Disodium phosphate
- Glyceril
- Hydrated silica
- Sodium benzoate
- Sorbitol
- Steareth-30
- Water
- Xanthan gum
The flavours and colours in Zendium are:
Unlike many types of toothpaste, Zendium products do not contain the foaming agent sodium lauryl sulfate (SDS or NaDS, where D means dodecyl). The lack of SLS protects the mucous membranes[3] and is believed to reduce the risk of aphthous ulcers.[2] In addition, since Zendium does not contain SLS or similar foaming agents, it can be used together with chlorhexidine.[3][5]