Kuperinsky, Amy. "'The Jewel of the Meadowlands'?: N.J.'s best, worst and weirdest town slogans", NJ Advance Media for NJ.com, January 22, 2015. Accessed July 12, 2016. "Secaucus, however, is 'The Jewel of the Meadowlands,' as seen on a welcome sign topped by an egret in the marsh-adjacent Hackensack River community. Mayor Michael Gonnelli says the slogan predates his tenure, but agrees wholeheartedly with the message. 'We have a lot going here. I think everybody that lives here is happy to live here,' he says — even the egrets."