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1998 Minnesota gubernatorial election

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The 1998 Minnesota gubernatorial election took place on November 3, 1998. Reform Party candidate Jesse Ventura, the former mayor of Brooklyn Park and a former professional wrestler, won office, defeating Republican St. Paul mayor Norm Coleman and DFL state attorney general Skip Humphrey. He succeeded Republican incumbent Arne Carlson. Ventura's victory as a third-party candidate was considered a historic major upset.[1]

Quick facts Nominee, Party ...
1998 Minnesota gubernatorial election

← 1994
November 3, 1998
2002 →
 
Nominee Jesse Ventura Norm Coleman Skip Humphrey
Party Reform Republican Democratic (DFL)
Running mate Mae Schunk Gen Olson Roger Moe
Popular vote 773,713 717,350 587,528
Percentage 36.99% 34.29% 28.09%

Ventura:      30–40%      40–50%      50–60%      60–70%      70–80%      80–90%      >90%
Coleman:      30–40%      40–50%      50–60%      60–70%      70–80%      80–90%      >90%
Humphrey:      30–40%      40–50%      50–60%      60–70%      70–80%      80–90%      >90%
Other:      40–50%      60–70%
Tie:      30–40%      40–50%      50%      No votes

Governor before election

Arne Carlson
Republican

Elected Governor

Jesse Ventura
Reform

Close

As of 2026, the election marks the only time a Reform Party candidate won a major government office. It also remains the last time a third-party candidate won any statewide election in Minnesota. Ventura's vote share of 36.99% is the lowest for a Minnesota gubernatorial election winner since 1890.

Republican primary

Candidates

Nominee

Eliminated in primary

Withdrawn

Polling

More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Joanne
Benson
Dick
Borrell
Norm
Coleman
Bill
Dahn
Allen
Quist
Undecided
Mason-Dixon[5][A] August 28–30, 1998 317 (LV) ± 5.8% – – 75% 11% – 14%
Mason-Dixon[6][A] May 30 – June 1, 1998 309 (LV) ± 5.7% 20% 2% 39% – 13% 26%
Mason-Dixon[7][A] February 20–22, 1998 319 (LV) ± 5.6% 14% – 37% – 11% 34%
Close

Results

Coleman won the Republican nomination by winning the primary with token opposition.[8]

More information Party, Candidate ...
Republican primary results
Party Candidate Votes %
Republican Norm Coleman 127,957 91.32%
Republican Bill Dahn 12,167 8.68%
Total votes 140,124 100.00%
Close

Democratic–Farmer–Labor primary

Candidates

Nominee

Eliminated in primary

Polling

More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Mark
Dayton
Mike
Freeman
Skip
Humphrey
Doug
Johnson
John
Marty
Ted
Mondale
Undecided
Mason-Dixon[5][A] August 28–30, 1998 317 (LV) ± 5.6% 23% 10% 38% 4% – 10% 15%
Mason-Dixon[6][A] May 30 – June 1, 1998 326 (LV) ± 5.5% 10% 13% 32% 4% 3% 12% 26%
Mason-Dixon[7][A] February 20–22, 1998 319 (LV) ± 5.6% 7% 9% 35% 6% 5% 11% 26%
Close

Debate

More information No., Date ...
1998 Minnesota gubernatorial election Democratic primary debate
No. Date Host Moderator Link Democratic Democratic Democratic Democratic Democratic
Key:
 P  Participant   A  Absent   N  Not invited   I  Invited  W  Withdrawn
Mark Dayton Mike Freeman Skip Humphrey Doug Johnson Ted Mondale
1 Minnesota Public Radio Gary Eichten MPR (audio only) P P P P P
Close

Results

More information Party, Candidate ...
Democratic–Farmer–Labor primary results
Party Candidate Votes %
Democratic (DFL) Skip Humphrey 182,562 36.95%
Democratic (DFL) Mike Freeman 93,714 18.97%
Democratic (DFL) Doug Johnson 91,888 18.60%
Democratic (DFL) Mark Dayton 88,070 17.83%
Democratic (DFL) Ted Mondale 36,237 7.33%
Democratic (DFL) Ole Savior 1,598 0.32%
Total votes 494,069 100.0%
Close

General election

Candidates

Ventura ran unopposed in his party's primary.[10]

Campaign

Humphrey was seen as the initial favorite, having scored a $6 billion settlement with the tobacco industry in May of that year.[11] The DFL primary saw candidates mostly focusing on issues, rather than attacking Humphrey. Humphrey had nearly lost the party's endorsement to Mike Freeman. The convention deadlock was broken when the labor caucus led by MAPE delegate David Schmidt, endorsed Skip Humphrey pushing him over the top. The primary was nicknamed the "My Three Sons" campaign, owing to the political pedigree of three of the candidates, Freeman, Mondale and Humphrey. and Mark Dayton, heir to the Dayton fortune.[12] Humphrey was endorsed by the Star Tribune in the run up to November.

Coleman started as a strong challenger to Humphrey. Coleman received the Republican endorsement over more conservative candidates Allen Quist and Joanne Benson. Coleman ran as a social conservative, opposing abortion and gay marriage. He also campaigned on using the state's budget surplus to cut taxes, as well as expanding the state's school choice program to include school vouchers.[13]

Ventura spent around $300,000 and combined it with an aggressive grassroots campaign that featured a statewide bus tour, pioneered use of the Internet for political purposes, and aired quirky TV ads designed by Bill Hillsman, who forged the phrase "Don't vote for politics as usual."[14] Unable to afford many television ads, Ventura mainly focused on televised debates and public appearances, preaching his brand of libertarian politics. His speech at a parade in rural Minnesota during the summer attracted what organizers of the annual event described as one of its largest audiences. He ran on cutting taxes, reducing state government, and reducing public school classroom sizes to a 17 to 1 ratio. He also supported a public debate on the viability of legalized prostitution.[15]

Polling

A poll taken in June showed that Coleman would defeat any other Democratic candidate than Humphrey; Humphrey would defeat Coleman 44% to 34%. However, Ventura polled in the double digits. No other candidate in the Reform Party's brief history in Minnesota has received more than 5 percent of the votes in a statewide election.[16] Following the primary election in September, a poll on October 20 showed Humphrey leading 35% to Coleman (34%) and Ventura (21%). But the Star Tribune poll suggested that Ventura's surge with the voters had come mostly at Humphrey's expense. Since the primary, Humphrey's support among likely voters had dropped by 14 percentage points, while Coleman's had increased by 5 percentage points.[17]

More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Norm
Coleman (R)
Skip
Humphrey (D)
Undecided
Market Solutions Group[18][B] October 27–30, 1998 1,007 (A) ± 3.0% 27% 30% 35% 8%
Mason-Dixon[19][A] October 23–25, 1998 816 (RV) ± 3.5% 23% 33% 34% 10%
Market Solutions Group[18][B] October 15–18, 1998 806 (LV) ± 3.5% 21% 34% 35% 10%
Mason-Dixon[20][A] October 10–13, 1998 825 (RV) ± 3.5% 15% 31% 44% 10%
Mason-Dixon[5][A] August 28–30, 1998 812 (RV) ± 3.5% 13% 29% 43% 15%
Mason-Dixon[6][A] May 30 – June 1, 1998 806 (RV) ± 3.5% 7% 30% 46% 17%
Close
Hypothetical polling
Coleman vs. Humphrey
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Norm
Coleman (R)
Skip
Humphrey (D)
Undecided
Mason-Dixon[19][A] October 23–25, 1998 816 (RV) ± 3.5% 42% 41% 17%
Mason-Dixon[18] October 10–13, 1998 825 (LV) ± 3.5% 31% 44% 25%
Minnesota Star Tribune[18] September 16–20, 1998 1,009 (A) ± 4.3% 29% 49% 22%
Mason-Dixon[18] August 28–30, 1998 812 (LV) ± 3.5% 29% 43% 28%
Minnesota Star Tribune[18] July 23–28, 1998 1,007 (LV) ± 3.0% 35% 39% 26%
Mason-Dixon[18] May 30 – June 1, 1998 806 (LV) ± 3.5% 30% 46% 24%
Mason-Dixon[7][A] February 20–22, 1998 827 (RV) ± 3.5% 33% 39% 28%
Close
Ventura vs. Coleman vs. Dayton
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Norm
Coleman (R)
Mark
Dayton (D)
Undecided
Mason-Dixon[5][A] August 28–30, 1998 812 (RV) ± 3.5% 12% 34% 35% 19%
Close
Ventura vs. Coleman vs. Freeman
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Norm
Coleman (R)
Mike
Freeman (D)
Undecided
Mason-Dixon[5][A] August 28–30, 1998 812 (RV) ± 3.5% 12% 36% 32% 20%
Mason-Dixon[6][A] May 30 – June 1, 1998 806 (RV) ± 3.5% 13% 30% 39% 18%
Close
Ventura vs. Coleman vs. Johnson
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Norm
Coleman (R)
Doug
Johnson (D)
Undecided
Mason-Dixon[5][A] August 28–30, 1998 812 (RV) ± 3.5% 8% 40% 25% 27%
Close
Ventura vs. Coleman vs. Mondale
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Norm
Coleman (R)
Ted
Mondale (D)
Undecided
Mason-Dixon[5][A] August 28–30, 1998 812 (RV) ± 3.5% 11% 32% 35% 21%
Mason-Dixon[6][A] May 30 – June 1, 1998 806 (RV) ± 3.5% 11% 36% 37% 16%
Close
Ventura vs. Benson vs. Freeman
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Joanne
Benson (R)
Mike
Freeman (D)
Undecided
Mason-Dixon[6][A] May 30 – June 1, 1998 806 (RV) ± 3.5% 13% 28% 35% 24%
Close
Ventura vs. Benson vs. Humphrey
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Joanne
Benson (R)
Skip
Humphrey (D)
Undecided
Mason-Dixon[6][A] May 30 – June 1, 1998 806 (RV) ± 3.5% 10% 20% 55% 15%
Close
Ventura vs. Benson vs. Mondale
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Joanne
Benson (R)
Ted
Mondale (D)
Undecided
Mason-Dixon[6][A] May 30 – June 1, 1998 806 (RV) ± 3.5% 11% 24% 45% 20%
Close
Ventura vs. Quist vs. Freeman
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Allen
Quist (R)
Mike
Freeman (D)
Undecided
Mason-Dixon[6][A] May 30 – June 1, 1998 806 (RV) ± 3.5% 14% 19% 36% 31%
Close
Ventura vs. Quist vs. Humphrey
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Allen
Quist (R)
Skip
Humphrey (D)
Undecided
Mason-Dixon[6][A] May 30 – June 1, 1998 806 (RV) ± 3.5% 12% 17% 56% 15%
Close
Ventura vs. Quist vs. Mondale
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Jesse
Ventura (Rf)
Allen
Quist (R)
Ted
Mondale (D)
Undecided
Mason-Dixon[6][A] May 30 – June 1, 1998 806 (RV) ± 3.5% 12% 18% 51% 19%
Close
Coleman vs. Freeman
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Norm
Coleman (R)
Mike
Freeman (D)
Undecided
Mason-Dixon[7][A] February 20–22, 1998 827 (RV) ± 3.5% 36% 29% 35%
Close
Coleman vs. Mondale
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Norm
Coleman (R)
Ted
Mondale (D)
Undecided
Mason-Dixon[7][A] February 20–22, 1998 827 (RV) ± 3.5% 34% 33% 33%
Close
Benson vs. Freeman
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Joanne
Benson (R)
Mike
Freeman (D)
Undecided
Mason-Dixon[7][A] February 20–22, 1998 827 (RV) ± 3.5% 27% 30% 43%
Close
Benson vs. Humphrey
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Joanne
Benson (R)
Skip
Humphrey (D)
Undecided
Mason-Dixon[7][A] February 20–22, 1998 827 (RV) ± 3.5% 25% 49% 26%
Close
Benson vs. Mondale
More information Poll source, Date(s) administered ...
Poll source Date(s)
administered
Sample
size[a]
Margin
of error
Joanne
Benson (R)
Ted
Mondale (D)
Undecided
Mason-Dixon[7][A] February 20–22, 1998 827 (RV) ± 3.5% 26% 37% 37%
Close

Debate

More information No., Date ...
1998 Minnesota gubernatorial election debates
No. Date Host Moderator Link Reform Republican Democratic
Key:
 P  Participant   A  Absent   N  Not invited   I  Invited  W  Withdrawn
Jesse Ventura Norm Coleman Skip Humphrey
1 Oct. 1, 1998 League of Women Voters Judy Duffy C-SPAN P P P
2 Oct. 16, 1998 League of Women Voters Catherine Severin C-SPAN P P P
3 Oct. 24, 1998 KARE (TV), KMSP-TV,
KSTP-TV & KTCA
Ken Stone Twin Cities PBS P P P
4 Oct. 30, 1998 Insight News, KMOJ,
KTCA-TV, MPR & Star Tribune
Karen Louise Boothe
Lori Sturdevant
C-SPAN P P P
Close

Results

County flips:
More information Party, Candidate ...
1998 Minnesota gubernatorial election
Party Candidate Votes % ±%
Reform Jesse Ventura 773,713 36.99% New
Republican Norm Coleman 717,350 34.29% −29.04%
Democratic (DFL) Skip Humphrey 587,528 28.09% −6.02%
Green Ken Pentel 7,034 0.34% n/a
Libertarian Frank Germann 1,932 0.09% −0.80%
Grassroots Chris Wright 1,727 0.08% −1.12%
People's Champion Fancy Ray McCloney 919 0.04% n/a
Socialist Workers Thomas Fiske 787 0.04% −0.14%
Write-ins 776 n/a
Majority 56,363 2.69%
Turnout 2,091,766 60%
Reform gain from Republican Swing
Close

By county

Source[21][22]

More information County, Coleman ...
County Coleman Votes Humphrey Votes Ventura Votes Others Votes
Aitkin 31.6% 2,447 30.3% 2,347 37.4% 2,897 0.6% 47
Anoka 29.3% 37,111 19.7% 24,975 50.7% 64,100 0.3% 363
Becker 41.4% 5,030 35.7% 4,349 22.4% 2,721 0.5% 62
Beltrami 39.8% 5,872 35.9% 5,289 23.0% 3,387 1.3% 195
Benton 33.2% 4,388 20.8% 2,750 45.6% 6,027 0.4% 47
Big Stone 31.9% 912 40.0% 1,144 27.5% 786 0.5% 15
Blue Earth 30.9% 7,031 24.9% 5,666 43.8% 9,973 0.6% 111
Brown 45.2% 5,150 21.2% 2,417 33.3% 3,794 0.4% 44
Carlton 31.0% 3,929 42.9% 5,439 25.5% 3,226 0.6% 70
Carver 39.9% 11,479 16.1% 4,621 43.8% 12,606 0.3% 88
Cass 42.0% 4,781 28.9% 3,288 28.7% 3,268 0.5% 55
Chippewa 28.3% 1,721 34.0% 2,064 37.4% 2,271 0.3% 19
Chisago 28.0% 5,376 18.9% 3,621 52.8% 10,138 0.4% 71
Clay 34.7% 6,200 43.5% 7,766 21.8% 3,797 0.5% 91
Clearwater 44.8% 1,439 35.0% 1,124 19.5% 625 0.7% 24
Cook 38.6% 1,010 39.6% 1,046 18.0% 474 3.8% 100
Cottonwood 39.6% 2,420 30.8% 1,884 29.2% 1,788 0.5% 29
Crow Wing 39.7% 9,559 26.0% 6,257 33.9% 8,162 0.4% 104
Dakota 37.3% 56,242 22.0% 33,253 40.4% 60,909 0.3% 484
Dodge 37.4% 2,619 21.2% 1,484 41.0% 2,867 0.4% 27
Douglas 42.1% 6,323 23.3% 3,503 34.3% 5,162 0.3% 41
Faribault 34.2% 2,778 29.3% 2,382 36.0% 2,923 0.4% 34
Fillmore 39.7% 3,359 33.4% 2,823 26.2% 2,219 0.7% 56
Freeborn 39.5% 5,463 33.3% 4,605 26.9% 3,706 0.5% 65
Goodhue 33.9% 6,786 22.7% 4,547 43.0% 8,610 0.5% 92
Grant 30.6% 1,055 31.6% 1,089 37.5% 1,294 0.3% 10
Hennepin 31.9% 155,311 30.2% 147,059 36.9% 179,954 1.0% 4,778
Houston 48.8% 3,616 37.7% 2,797 12.0% 891 1.5% 111
Hubbard 42.6% 3,697 30.1% 2,609 26.7% 2,317 0.7% 57
Isanti 27.3% 3,719 19.6% 2,665 52.9% 7,209 0.3% 36
Itasca 37.8% 7,181 41.6% 7,911 19.8% 3,768 0.8% 143
Jackson 34.9% 1,796 33.5% 1,728 31.1% 1,605 0.5% 24
Kanabec 29.0% 1,895 21.1% 1,374 49.6% 3,238 0.3% 17
Kandiyohi 34.5% 6,287 29.3% 5,337 35.9% 6,530 0.2% 45
Kittson 32.2% 757 50.3% 1,185 16.5% 389 1.0% 23
Koochiching 46.4% 2,721 34.9% 2,347 18.1% 1,064 0.56% 31
Lac Qui 27.6% 1,133 39.5% 1,621 32.4% 1,330 0.4% 16
Lake 30.1% 1,766 42.2% 2,472 26.4% 1,545 1.3% 75
Lake of the Woods 41.5% 837 42.2% 852 14.3% 288 2.1% 41
Le Sueur 30.4% 3,582 22.2% 2,614 47.1% 5,551 0.3% 35
Lincoln 36.4% 1,129 36.7% 1,136 26.3% 815 0.6% 18
Lyon 39.1% 4,043 28.7% 2,966 31.7% 3,277 0.6% 66
McLeod 30.9% 4,754 15.9% 2,449 52.8% 8,126 0.3% 50
Mahnomen 41.8% 821 36.5% 716 20.7% 406 1.1% 21
Marshall 40.5% 1,959 41.5% 2,008 17.2% 834 0.8% 38
Martin 38.8% 3,676 26.7% 2,534 34.2% 3,243 0.2% 23
Meeker 31.3% 3,320 19.7% 2,083 48.6% 5,153 0.4% 39
Mille Lacs 31.0% 2,898 21.4% 1,998 47.2% 4,404 0.4% 39
Morrison 40.6% 5,377 21.9% 2,899 37.0% 4,905 0.6% 78
Mower 34.9% 5,529 39.3% 6,234 25.2% 3,990 0.7% 111
Murray 38.7% 1,819 34.5% 1,620 26.2% 1,233 0.6% 30
Nicollet 33.2% 4,345 25.9% 3,384 40.3% 5,272 0.6% 78
Nobles 39.0% 3,265 31.8% 2,664 28.7% 2,404 0.4% 34
Norman 31.4% 1,024 49.7% 1,621 18.3% 596 0.6% 19
Olmsted 42.7% 19,480 26.8% 12,205 30.1% 13,710 0.4% 199
Otter Tail 45.0% 10,785 29.1% 6,982 25.3% 6,069 0.5% 116
Pennington 38.8% 2,226 39.3% 2,253 21.4% 1,226 0.6% 35
Pine 26.9% 2,869 25.6% 2,730 47.1% 5,027 0.4% 48
Pipestone 46.8% 2,127 35.7% 1,621 16.6% 752 0.9% 43
Polk 40.7% 2,347 43.5% 4,462 15.5% 1,699 0.4% 44
Pope 33.6% 1,954 32.9% 1,738 36.1% 2,099 0.3% 17
Ramsey 32.4% 69,240 32.1% 68,619 34.6% 73,993 0.8% 1,714
Red Lake 39.6% 842 43.3% 920 16.0% 339 1.1% 24
Redwood 42.8% 3,140 22.5% 1,654 34.5% 2,533 0.2% 17
Renville 30.7% 2,514 25.4% 2,079 43.7% 3,583 0.3% 24
Rice 29.7% 6,732 28.5% 6,518 41.3% 9,444 0.7% 170
Rock 47.7% 1,832 36.1% 1,384 15.5% 596 0.7% 25
Roseau 49.8% 2,975 31.2% 1,863 18.1% 1,081 1.0% 57
St. Louis 28.1% 24,439 47.3% 41,208 23.8% 20,682 0.8% 17
Scott 34.9% 12,075 16.7% 5,787 48.1% 16,612 0.3% 97
Sherburne 32.1% 8,139 16.4% 4,163 51.2% 13,004 0.3% 73
Sibley 32.1% 2,261 17.9% 1,262 49.7% 3,497 0.3% 24
Stearns 38.5% 20,731 21.7% 11,696 39.2% 21,116 0.6% 320
Steele 38.5% 5,399 21.6% 3,022 39.7% 5,559 0.3% 37
Stevens 40.7% 2,052 29.9% 1,507 28.9% 1,455 0.5% 25
Swift 26.7% 1,410 35.1% 1,852 38.0% 2,006 0.2% 11
Todd 39.3% 4,293 22.4% 2,426 37.9% 4,146 0.5% 60
Traverse 34.2% 733 33.7% 721 31.5% 674 0.7% 14
Wabasha 35.8% 3,363 23.6% 2,221 40.2% 3,776 0.4% 41
Wadena 43.1% 2,563 25.9% 1,537 30.3% 1,782 1.1% 63
Waseca 35.8% 3,064 22.3% 1,904 41.4% 3,543 0.5% 42
Washington 35.8% 32,565 22.2% 20,205 41.7% 37,910 0.3% 300
Watonwan 33.4% 1,711 27.9% 1,429 38.3% 1,965 0.4% 19
Wilkin 43.2% 1,181 32.6% 892 23.4% 639 0.8% 22
Winona 42.9% 7,856 33.7% 6,176 22.1% 4,039 1.3% 235
Wright 32.1% 11,957 16.2% 6,027 51.4% 19,124 0.3% 106
Yellow Medicine 29.8% 1,628 33.7% 1,838 36.0% 1,966 0.5% 25
Totals 34.29% 717,350 28.09% 587,528 36.99% 773,713 0.63% 13,175
Close

Counties that flipped from Republican to Reform

Counties that flipped from Republican to Democratic

Notes

  1. Key:
    A – all adults
    RV – registered voters
    LV – likely voters
    V – unclear

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References

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