Bintang Beer

Indonesian beer brand From Wikipedia, the free encyclopedia

Bintang Beer (Indonesian: Bir Bintang, literally "Star Beer") is a brand of beer from Indonesia and is produced by PT Multi Bintang Indonesia Tbk, a subsidiary of Heineken Asia Pacific part of Heineken.[1]

ManufacturerPT Multi Bintang Indonesia, part of Heineken
Introduced1929; 97 years ago (1929)
Quick facts Manufacturer, Origin ...
Bintang
Radler edition of Bintang
ManufacturerPT Multi Bintang Indonesia, part of Heineken
OriginSurabaya, East Java, Indonesia
Introduced1929; 97 years ago (1929)
Alcohol by volume4.7% pilsner
StyleLager
Websitewww.multibintang.co.id Edit this on Wikidata
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Bintang Beer bottle and mug

The beer is styled as a pale lager, gold in colour with an ideal serving temperature of 7 °C.[2] The 4.7% ABV Pilsner has a malt and hop flavour. Because it is a localized version of Heineken, its taste is similar and comparable to Heineken, and the Bintang bottle is reminiscent of a Heineken bottle; the red star on the bottle is (coincidentally) similar to the one on a bottle of Heineken. Bintang makes a malt based beverage called Bintang Zero 0.0%, a low alcohol Radler called Bintang Radler (in both lemon and grapefruit flavours) 2.0%, a soft drink product called Green Sands.[3]

Construction of the brewery began in Surabaya in 1929 during Dutch colonial rule of Indonesia.[4] In 1949, following Indonesian independence, the brewery was renamed 'Heineken's Indonesian Brewery Company'. In 1957 the Indonesian Government appropriated the brewery, and retained control for the next ten years. In 1967 Heineken resumed operations of the brewery, which was later renamed "Multi Bintang Indonesia".[4]

In 2011, Bintang Beer won a gold medal for Lager (Class 2) and Champion Beer for the lager category at the Brewing Industry International Awards (BIIA 2011) in London.[5]

Bir Bintang brand was awarded as Top 50 Most Valuable Indonesian Brand 2013 by Brand Finance.

See also

References

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