Clicars

Clicars was founded by Pablo Fernández and Carlos Rivera in 2016.^[3] The company was the first ecommerce platform dedicated to selling used cars in Spain. The company raised a €1 million seed round and generated more than €5 million in revenue in its first year.^[4][5]

In 2018, Clicars relocated its headquarters to Villaverde, Madrid, where it established a 40,000-square-metre site that became the largest car reconditioning plant in Europe.^[6][7] In 2025, the company opened a second reconditioning facility in Valencia, expanding its annual capacity to 30,000 vehicles.^[8][9]

Following an initial strategic alliance with Aramisauto.com in 2017,^[10][11] Clicars was acquired in 2021 by the Aramis Group.^[12] At the time of the acquisition, José Carlos del Valle was appointed chief executive officer of Clicars in Spain.^[13][14]

From 2023, the company began to expand nationally with the opening of physical sales points in Zaragoza, Valencia, Alicante, Córdoba and Málaga, in addition to its base in Madrid.^[15] In 2024, Clicars launched its first “Clicars Point” in Alicante, an experiential retail format that combines online sales with personalised consulting and interactive showrooms.^[16]

In 2025, Clicars introduced a new brand identity. The company promoted reconditioned cars as a “third category” of vehicle, positioned between new and used cars.^[17][18] In December, Aramis Group appointed Alejandro Garcia Mella as the CEO of Clicars.^[19]