Draft:GlossGenius
Technology company for beauty businesses
From Wikipedia, the free encyclopedia
GlossGenius is a technology company providing business management software for businesses and independent professionals in the beauty and wellness sector to manage their operations.[1][2][3] Specifically, the company provides payment systems, appointment-booking, inventory and marketing services.[3] Businesses using its software include beauty salons and spas.[1] The company is headquartered in New York, NY.[4][5]
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Submission declined on 7 February 2026 by TheObsidianGriffon (talk).
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| Submission declined on 14 January 2026 by Athanelar (talk). This draft's references do not show that the subject meets Wikipedia's criteria for inclusion for organizations and companies. The draft requires multiple published secondary sources that:
Declined by Athanelar 2 months ago.
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Comment: Current sources are either non-independent (interviews etc) or WP:CORPTRIV Athanelar (talk) 12:46, 14 January 2026 (UTC)
| Founded | 2016 in New York City, US |
|---|---|
| Headquarters | New York, New York , US |
Key people | Danielle and Leah Cohen-Shohet |
| Products | Business management software; payment and booking software |
| Revenue | $100 million (2025) |
Number of employees | 330 (2025) |
| Website | glossgenius |
History
GlossGenius is run by twin sisters Danielle and Leah Cohen-Shohet, two Princeton graduates.[2] The company was founded in 2016[6][7][8] after Danielle, having worked as a freelance makeup artist, became involved in software development and participated in Sephora's accelerator.[3]
By 2023 the company's platform hosted some 40,000 businesses,[9][3] and facilitated approximately $2 billion in transactions annually.[4] In 2025 the platform hosted approximately 100,000 businesses.[10] From 2021 to 2023, the company's employee count increased from about 100[11] to over 200.[12] As of September 2025 the company had 330 employees and reported more than $100 million in annual revenue.[13]
Funding and valuation
As of 2023 GlossGenius had raised over $70 million from investors.[14] In 2021 the company closed its Series A funding round raising $16.4 million from Bessemer Venture Partners.[15][16] The company raised $25 million in its Series B round led by Imaginary Ventures,[3] and $28 million in Series C funding from L Catterton in 2023.[1][12] By 2025 it was valued at $510 million.[17]
The company was included in Forbes' Fintech 50 list for 2023 and 2024,[18][19] as well as in CNBC's Top Fintech Companies of 2025.[20]
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