Draft:My Town Rocks

UK-wide network of family activity websites founded in 2016 From Wikipedia, the free encyclopedia

My Town Rocks Ltd is a UK-based network of online resources which provide information for families on child-friendly activities, services and events. It is headquartered in Cheltenham, Gloucestershire.

  • Comment: Subject doesn't meet the requirement to be in an Encyclopedia. Please read: WP:42 and WP:PROMO for more info. Thank you! Cmajorftw 19:04, 10 April 2026 (UTC)
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IndustryDigital media
Founded2016
FounderLaura Brookes
Area served
United Kingdom
Quick facts Industry, Founded ...
My Town Rocks
IndustryDigital media
Founded2016
FounderLaura Brookes
Area served
United Kingdom
Websitehttps://www.mytownrocks.co.uk
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My Town Rocks was founded in 2016 by Laura Brookes and began with Cheltenham Rocks. It has since grown to over 40 towns and cities and is accessed by over 2 million users each year.

Early locations for expansion were Guildford Rocks, Coventry Rocks and Wokingham Rocks. [1] [2]

As of April 2026, there were approximately 10,000 activities, services and events featured across the My Town Rocks network.

The network has received notability for spotlighting community organisations and free activities for parents looking to save on days out. [3]

COVID-19 response

During the COVID-19 pandemic, the platform adapted from listing in-person events to providing at-home resources for families. Local websites pivoted to feature online activities and advice centres, and a new 'location', My House Rocks, was temporarily created. The My House Rocks website ran for 12 months from April 2020 and provided parents with ad-free access to live lessons, workshops and other resources.

According to Gloucestershire Live, the site received 30,000 visits a day during the peak of the 2020 lockdown period and was used by families to access activities and information during periods when in-person events were unavailable.[4]

Media and recognition

In April 2021, founder Laura Brookes appeared on BBC News to discuss the easing of COVID-19 restrictions and their impact on families and local businesses.

The network, including Coventry Rocks, was featured as part of Coventry’s UK City of Culture celebrations in 2021 and mentioned on the podcast Parenting Hell in 2025.

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