Jade Picon
Brazilian social media personality (born 2001)
From Wikipedia, the free encyclopedia
Jade Picón Froes (Brazilian Portuguese: [ˈʒadʒi piˈkõ]; born 24 September 2001) is a Brazilian social media personality. She rose to prominence in the mid-2010s after appearing in viral social media videos with her brother Leo Picon. In early 2022, Picon was a houseguest on the twenty-second season of Big Brother Brasil.[2] Later that year, she made her acting debut as Chiara Guerra in the Brazilian telenovela Travessia.
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- Influencer
- businesswoman
Jade Picon | |
|---|---|
Picon in 2025 | |
| Born | Jade Picón Froes 24 September 2001[1] São Paulo, Brazil |
| Occupations |
|
| Years active | 2016–present |
| Instagram information | |
| Page | |
| Years active | 2012–present |
| Followers | 21.9 million |
| TikTok information | |
| Page | |
| Followers | 10.7 million |
| YouTube information | |
| Channel | |
| Years active | 2017–2022 |
| Genres | |
| Subscribers | 2.7 million |
| Views | 98.1 million |
Life and career
Picon was born in the city of São Paulo on 24 September 2001, the youngest daughter of Carlos Picon, a businessman, and Monica Santini Froes, an agronomist.[3][4] Her brother, Léo Picon, is a digital influencer, who was born in 1996. Jade made appearances in videos and posts made by her brother on Orkut and YouTube, which went viral. Over the years had also gained millions of followers on his social networks.[5] In 2019, she launched a clothing brand by the name of Jade² (also stylized as JadeJade).[6]
In 2022, she was chosen for the twenty-second season of Big Brother Brazil. One of the participants of the "Celebrity" group, which brings together celebrities (already known in the media and by the public) invited directly by the program's team.[7] She was the 7th eliminated from the cast; receiving 84.93% of the public eviction votes.[8][9] Subsequently, she made her acting debut after being cast as Chiara Guerra in TV Globo's telenovela Travessia. There were criticisms around her casting and lack of experience.[10]
Filmography
| Year | Title | Role | Notes | Ref. |
|---|---|---|---|---|
| 2022 | Big Brother Brasil | Herself (14th place) | Season 22 | [11] |
| Travessia | Chiara Rossi Guerra | [12] | ||
| 2024 | Mania de Você | Herself | Episode: "14 October" | [13] |
| 2025 | Cinco Júlias | Júlia 2 | [14] | |
| Tudo Por Uma Segunda Chance | Soraia | [15] |
Awards and nominations
| Year | Award | Category | Nominee(s) | Result | Ref. |
|---|---|---|---|---|---|
| 2018 | Meus Prêmios Nick | Gata Trendy | Jade Picon | Won | |
| 2018 | Meus Prêmios Nick | Instagram Favorito | Jade Picon | Won | |
| 2020 | Capricho Awards | Melhor Casal (with João Guilherme Ávila) | Jade Picon | Won | |
| 2020 | Capricho Awards | Moda e Beleza | Jade Picon | Won | |
| 2020 | Meus Prêmios Nick | Ship do Ano (com João Guilherme) | Jade Picon | Won | |
| 2022 | MTV Millennial Awards Brazil | Dupla de Milhões (com Léo Picon) | Jade Picon | Won | [16] |
| 2022 | Ibest Awards | Influenciador São Paulo | Jade Picon | 1º lugar | |
| 2022 | Prêmio Jovem Brasileiro | Influencer Fitness | Jade Picon | Won | |
| 2022 | Prêmio Jovem Brasileiro | Melhor Participante de Reality | Jade Picon | Won | |
| 2022 | Prêmio Jovem Brasileiro | O Jovem Mais Estiloso do Brasil | Jade Picon | Won | |
| 2022 | Prêmio Jovem Brasileiro | Rainha do Insta | Jade Picon | Won | |
| 2022 | Prêmio RedeBBB | Ship de Milhões (com Paulo André) | Jade Picon | Won | |
| 2022 | SEC Awards | Estrela em Reality Show | Jade Picon | Won | |
| 2022 | SEC Awards | Influencer do Ano | Jade Picon | Won |